@smilingjoce
TikTok · Show and Tell
@smilingjoce So excited to play with @leakedlabs @The Lipstick Lesbians NEW leak - flexipowders! A really cool texture and flexibility of a pigment product. I enjoyed playing with a new medium. The main point I see in this product is it’s experience-driven as opposed to results driven. This is a new approach to expressing how your artistry reveals itself. #leakedlabs #thelipsticklesbians #newmakeup #makeupreview #productdevelopment
Performance
Video #21075 · Show and Tell
[01]
The creator introduces and tests an unreleased, flexible makeup product called 'flexipowders' from Leaked Labs. She demonstrates its unique moldable texture, swatches different shades (pink, gold, bronze, silver) directly on her skin, and compares the application results when used dry versus wet with setting spray, providing real-time feedback on its performance and usability.
[02]
[03]
1.3M1247.6×Demonstrating flexible makeup powder application@thelipsticklesbians · Product Demo
922.1K871.6×Face quadrant makeup swatch demo@thelipsticklesbians · Product Demo
2.6M796.8×Satisfying metallic eyeshadow swatches@morpheofficial · Product Showcase
1.4M86.5×Aesthetic product showcase with swatches@kikomilano · Product Showcase
6.2M493.6×Product application for summer glow@saiebeauty · Product Demo
129.5K99.4×Side-by-side makeup product test@casandra.mazzucco · Product Demo
206.4KAesthetic makeup application montage@hourglasscosmetics · Product Demo
1.5M528.1×Aesthetic product feature showcase@morpheofficial · Product Demo
6.5M8.4×Demonstrating a glowy makeup product@rarebeauty · Product Demo
43.3M10.1×Creator tests new contour real-time@melinda_melrose · Product Demo
4.4M14.5×Step-by-step product manufacturing process@rarebeauty · Behind The Scenes
1.7M137.3×Aesthetic makeup product swatch montage@kikomilano · Product Showcase[04]
[05]
What stops the scroll in the first 3 seconds
Title hook · 25%
THIS IS MAKEUP.
Verbal hook · 20%
This is makeup.
Visual hook · 55%
Extreme close-up of the creator holding a strange, flexible, gummy-like disc of makeup right up to the camera lens, creating immediate visual intrigue about the texture.
[07]
The promise the opener makes, and how the video pays it back
Hook
Presenting an item that visually defies standard category expectations to create immediate cognitive dissonance and curiosity.
Payoff
Comparing multiple variations or shades of the item to prove thoroughness and deliver a final analytical verdict.
[08]
The structural pattern this video runs on
Framework
The Experimental Redemption Arc
Hooking the viewer with a bizarre prototype, testing it to initial failure, then discovering a specific 'hack' that unlocks its true potential.
The Lore Drop
Providing exclusive or insider context about the item's origin or unfinished nature to build intrigue and perceived value.
The Baseline Stress Test
Applying or using the item in its default state, intentionally revealing flaws or limitations to build narrative tension and authenticity.
The Variable Pivot
Introducing a secondary method, tool, or environmental change driven by creator curiosity to solve the initial limitation.
The Redemption Reveal
Showcasing the highly successful result of the secondary method, providing visual and emotional satisfaction to the viewer.
So excited to play with @leakedlabs @The Lipstick Lesbians NEW leak - flexipowders! A really cool texture and flexibility of a pigment product. I enjoyed playing with a new medium. The main point I see in this product is it’s experience-driven as opposed to results driven. This is a new approach to expressing how your artistry reveals itself. #leakedlabs #thelipsticklesbians #newmakeup #makeupreview #productdevelopment
title · beginning
THIS IS MAKEUP.
contextual · middle
not picking up lazy af
This is makeup. This is flexible makeup that you can mold and use however you'd like. This was released by Leaked Labs. If you have not heard of if you have not heard of Leaked Labs, it was started by the Lipstick Lesbians to get your hands on products that have not been released. It's very unfinished, super thin little product. Start with the pink. I'm gonna fold it. I wanna see just how how far I can take this product. Right off the bat, not my favorite to use dry. Kinda patchy. And there's the gold. The gold is probably the easiest to use overall. I'm really itching to do right now is try it wet. Little bit of setting spray. Yeah. That's beautiful. Whole new product right there. Bronze, silver, and gold. I feel like the gold is thicker than the pink. I don't know why. I just