Secret music promotion strategy explainedfrom @ruffmusicofficial

Transcript

There's a reason why when you post your song on social media, your video gets 200 views and then it dies. It's not the algorithm's fault, and you're not shadowbanned either. I'm gonna show you exactly how to fix this problem and promote your music without actually promoting your music. My name is Ruff, and I've worked on songs with over 10,000,000 streams across all the different streaming platforms, and I've had videos do millions of views utilizing this exact method. Where you're going wrong when you promote your song in social media is you're very obviously promoting your song and not entertaining your audience. When you say new song out now or hit the link in my bio, these words and phrases are psychologically affecting your viewer. It makes you come across as salesy, makes the video feel like an advertisement, but the problem goes one layer deeper as well. The algorithms on social media and TikTok, especially, have been proven to scan the audio in your videos to determine how much virality factor that video has. If you're audibly and obviously telling your audience to leave this social media platform and go to Spotify or Apple Music, that obviously hurts the social media platform itself, so why would they push that video out? It's gotta be sneaky about it, and here's exactly what you need to do. Whatever your content style is, whether it's live performing your song with an acoustic guitar, doing some kind of public stunt, nowhere in the video are you gonna mention the song, what it's called, or if it's released or not. This is not only gonna help your video in the algorithm because you aren't directing people to leave the app, but it's also gonna create a sense of intrigue and mystery as well. You're waiting for what I like to call the golden comment. The golden comment is when that first person comments and asks something about the song, like, what is the song called, or is this song released? That's the golden comment because it allows for you to flip the psychology of your promotion on its head. And instead of you being all salesy and shoving your song in someone's face, now in a position where there's a demand for your song without you even mentioning what the supplied product is. All you're gonna do is reply to that comment and say, the song is called x y z by artist name, and it's out now. This is so, so powerful because instead of you just shoving your song into the ether, you're now delivering for a fan who asked you about your song. Make sure you save this video and then try out this strategy on the next couple videos you post. Come back to this video. Let me know how it went, and I'll answer any questions for you in the comments as you start to implement this strategy.