@inmotionwithzach
Instagram · Speaker address
@inmotionwithzach For the beginners like me out there. This one’s for you blue juice = magna - link in bio #cycling #beginnercyclist #rulesofbiking #getoutandride #rideyourbike
@inmotionwithzach
Instagram · Speaker address
@inmotionwithzach For the beginners like me out there. This one’s for you blue juice = magna - link in bio #cycling #beginnercyclist #rulesofbiking #getoutandride #rideyourbike
Performance
Video #36209 · Speaker address
[01]
The creator sits at an outdoor table and lists five unwritten rules of cycling for beginners. He explains each rule sequentially: waving to other cyclists, wearing sunglasses over helmet straps, avoiding wheel overlap with a graphic aid, asking before drafting strangers, and handling being 'dropped' by a group gracefully. He concludes with a call to action to share the video with other cyclists.
[02]
[03]
[04]
[05]
What stops the scroll in the first 3 seconds
Title hook · 65%
5 UNWRITTEN RULES OF CYCLING #3 CAUSES A LOT OF CRASHES
Verbal hook · 30%
These are the unwritten rules of cycling that you're probably unaware of.
Visual hook · 5%
A man sits at a picnic table in a scenic outdoor setting with a grassy field, a stone wall, and a building on a hill in the background, creating a visually appealing and non-standard backdrop.
[06]
Steal this for your own video
UNWRITTEN RULES OF #
[07]
The promise the opener makes, and how the video pays it back
Hook
A title that promises to reveal a specific number of 'unwritten' or 'secret' rules for a niche activity, often with a sub-hook that teases the most dramatic or dangerous item on the list to build anticipation.
Payoff
A direct call to action that encourages the viewer to share the video with a specific type of person within their social circle who would benefit from this 'insider' knowledge, thus activating a sharing loop.
[08]
The structural pattern this video runs on
Framework
The Unwritten Rules
To reveal a numbered list of non-obvious, community-specific rules or truths, positioning the creator as an insider and empowering the viewer with exclusive knowledge.
The Community Etiquette Rule
The first item is a simple, low-stakes rule about social interaction within the community, establishing a baseline of relatability and validating common experiences.
The Aesthetic Judgment Rule
The second item introduces a non-functional rule based on community norms and aesthetics, highlighting how insiders judge novices and reinforcing the value of the 'secret' knowledge.
The High-Stakes Safety Rule
The middle item is the most critical, focusing on a rule that prevents physical harm or major failure, fulfilling the promise of the initial hook and delivering the highest-value information.
The Advanced Etiquette Rule
This item covers a more nuanced social interaction, often using an analogy to a common, non-niche social faux pas to explain its importance and create a strong sense of 'I get it'.
The Emotional Management Rule
The final item addresses a common psychological or emotional challenge within the niche, offering reassurance and normalizing a difficult experience to build a deeper community connection.
For the beginners like me out there. This one’s for you blue juice = magna - link in bio #cycling #beginnercyclist #rulesofbiking #getoutandride #rideyourbike
title · beginning
5 UNWRITTEN RULES OF CYCLING #3 CAUSES A LOT OF CRASHES
informational · beginning
1 THE WAVE
informational · middle
2 GLASSES OUTSIDE
informational · middle
3 NO WHEEL OVERLAP
informational · middle
4 DRAFTING STRANGERS
informational · end
5 GETTING DROPPED
These are the unwritten rules of cycling that you're probably unaware of. Rule number one, the wave. You wave at other cyclists and that's it. Head nod counts, two fingers off the bar counts, and when someone doesn't wave back, you're gonna be thinking about it for the rest of your ride, but that's just the way it is. Rule two, glasses outside the helmet straps. There really is no functional reason to explain this or a logical reason to explain this. It really just is the way it is, and you'll be judged if you do it under and no one will ever correct you. Rule three, wheels never overlap. So when you're riding behind somebody or drafting behind somebody, your wheels never overlap because one twitch from the person in front of you and you're both down and it's your fault. Rule four, drafting a stranger. You don't just sit on someone's wheel uninvited. Ask or at least make yourself known because riding on someone's rear wheel for three miles is the equivalent of following someone into a parking garage. And rule five, getting dropped. It happens to everyone. Don't make it weird. Don't come up with some excuses. Just wave them tier, ride your ride, get stronger because I guarantee that everybody that you are riding with has gotten dropped before. If you know a cyclist who needs to hear this, you know what to do.