@yohnmav
Instagram · Vlog
@yohnmav I lost the cat…
@yohnmav
Instagram · Vlog
@yohnmav I lost the cat…
Performance
Video #39466 · Vlog
[01]
The creator explains that he has lost the cat that recently snuck into his bowling alley and became an internet sensation. He frantically searches throughout the empty bowling alley, including behind the lanes and in a messy backroom, becoming increasingly worried. Finally, he realizes he can lure the cat out with food, sits on the lane shaking a bag of treats, and successfully coaxes the cat out of hiding.
[02]
[03]
[04]
[05]
What stops the scroll in the first 3 seconds
Title hook · 55%
I LOST THE CAT...
Verbal hook · 30%
I just lost the cat that broke into my bowling alley.
Visual hook · 15%
A wide shot of a man looking distressed in an empty, retro-style bowling alley with a distinctive, colorful patterned carpet.
[06]
Steal this for your own video
I LOST THE IN MY ...
[07]
The promise the opener makes, and how the video pays it back
Hook
Immediately state a high-stakes problem involving a missing or lost subject, creating an instant open loop and sense of urgency.
Payoff
The subject appears, drawn in by the new strategy. This provides a satisfying resolution to the central conflict and closes the narrative loop.
[08]
The structural pattern this video runs on
Framework
The Search & Lure
Creating narrative tension by establishing a high-stakes search for a missing subject, demonstrating failed attempts, and resolving the conflict with a clever, non-obvious solution.
The Stakes Elevation
Briefly provide context that explains why finding the subject is critically important, investing the audience emotionally in the outcome by establishing its value or popularity.
The Frantic Search Montage
A rapid-fire sequence showing the protagonist searching in multiple, increasingly unlikely or inaccessible locations. This builds tension, showcases the environment, and demonstrates the difficulty of the problem.
The Strategic Pivot
A moment of realization where the protagonist abandons the brute-force search and conceives of a new, more strategic approach, signaling a turning point in the narrative.
The Bait Execution
The protagonist sets up and executes the new plan, often involving a sensory lure (sound, smell, sight). This is a slower-paced scene that builds anticipation for the result.
I lost the cat…
title · beginning
I LOST THE CAT...
contextual · beginning
THAT BROKE INTO MY BOWLING ALLEY.
contextual · beginning
WHERE
contextual · beginning
IF YOU'RE
contextual · beginning
SOUNDS
contextual · beginning
BUT THIS WEEK
contextual · beginning
A CAT SNUCK
contextual · beginning
BOWLING ALLEY.
contextual · beginning
HE BECAME...
contextual · beginning
SORT
contextual · beginning
BECAUSE
contextual · beginning
I DON'T
contextual · beginning
GOOD NEWS
contextual · beginning
HAS TO BE
contextual · middle
DUDE
contextual · middle
AH DUDE
contextual · middle
YOU'RE CUTE
contextual · middle
NOT
contextual · middle
I THINK
contextual · middle
GONNA TAKE...
contextual · end
THERE HE IS.
contextual · end
CMON
I just lost tier cat that broke into my bowling alley. Oh my god. Where did you go, dude? If you're new here, I know that sounds bizarre, but this week a cat snuck into my bowling alley. To my surprise, he became quite the Internet celebrity, which is why I'm sort of freaking out because I don't know where he is. Good news is he he has to be in the bowling alley. Oh, lord. Oh, this is not good. Okay. I'm trying not to freak out. Good. Dude. Dude. Dude. You're cute, dude, but I am not going up tier, dude. Okay. I think I know what it's gonna take. Up. There he is. Come on. Come on.