@makesomenoise
Instagram · Clip
@makesomenoise If not for Tim Curry, Brennan wouldn't have gotten a job at CollegeHumor, and Dropout would be a very different place today... #makesomenoise #timcurry #brennanleemulligan
@makesomenoise
Instagram · Clip
@makesomenoise If not for Tim Curry, Brennan wouldn't have gotten a job at CollegeHumor, and Dropout would be a very different place today... #makesomenoise #timcurry #brennanleemulligan
Performance
Video #39987 · Clip
[01]
A comedian, Brennan Lee Mulligan, performs an extended comedic impression of actor Tim Curry as the new spokesman for the retail store Hot Topic, based on a prompt from the host. He improvises a commercial, referencing products and pop culture relevant to the brand, while the video cuts to the host and other contestants reacting with laughter. The video concludes with a meta-discussion revealing that this specific impression was part of the creator's original audition that got him hired, effectively telling his own origin story with the company.
[02]
[03]
[04]
[05]
What stops the scroll in the first 3 seconds
Title hook · 45%
HOT TOPIC'S NEW SPOKESMAN IS TIM CURRY
Verbal hook · 25%
Hot topics. New spokesperson is Tim Curry.
Visual hook · 30%
The video opens on a full-screen text card with the prompt, then cuts to a host on a brightly colored, vibrant game show set, immediately establishing a high-energy, performance-based context.
[06]
Steal this for your own video
's New Spokesman Is
[07]
The promise the opener makes, and how the video pays it back
Hook
An on-screen text card or verbal statement presents a highly specific and unusual creative challenge, immediately establishing a comedic or intriguing 'what if' scenario that the viewer wants to see resolved.
Payoff
The performance is validated by an external reaction (e.g., laughter, applause, a judge's decision), followed by a brief explanation that reveals a surprising or meaningful backstory to the performance itself, adding a final layer of emotional satisfaction and context.
[08]
The structural pattern this video runs on
Framework
The Escalating Performance
A performer is given an absurd creative prompt and must execute it in a single, escalating take, culminating in a meta-reference and a satisfying reveal about the performance's origin.
The Instant Character Lock
The performer immediately delivers a concise, powerful execution of the core premise, proving their ability and establishing the tone with a simple, direct example.
The Niche Deep Dive
The performer demonstrates deep knowledge of the subject matter by referencing specific, non-obvious details, adding a layer of authenticity and targeted humor that rewards in-group audiences.
The Tonal Juxtaposition
The performer combines the established character/tone with a completely opposite style (e.g., formal language, corporate speak), creating a strong comedic contrast.
The Zeitgeist Connection
The performer connects the premise to a current, relevant cultural trend or event, making the performance feel timely and clever.
The Direct Address
The performer breaks the fourth wall of the 'performance' to directly address the audience or a specific person, increasing intimacy and intensity.
The Full-Circle Meta-Reference
The performer incorporates an element from the immediate environment or a shared history with the other participants into the performance, creating a powerful inside joke and a sense of culmination.
If not for Tim Curry, Brennan wouldn't have gotten a job at CollegeHumor, and Dropout would be a very different place today... #makesomenoise #timcurry #brennanleemulligan
title · beginning
HOT TOPIC'S NEW SPOKESMAN IS TIM CURRY
Hot topics. New spokesperson is Tim Curry. Chain wallets. Shirts with Rank Skillington, that bony, bony boy. How would you like to see an influx of customers solely due to the sudden rapid success of has been hotel. We're back, baby. Oh my god. All the freaky little goths who smell like Fido bags come trudging through our doors once more. Adventure tier? Spending time, you saucy mains! For a limited time only, come and get your Josh Reuben no problem crew neck sweatshirt. Here. Get him. Holy shit. Taking it full circle. Bad Stone Curry impression was in the really submitted to college humor. Yes. Yes my god. And this is why I first got excited about it. I am only here because of an impression called Tim Curry eating pizza. It's true. Specifically, the button of it was him going, there's nothing I love more than a hot crisscross.