@tommythings
TikTok · Skit
@tommythings Tipuan harga penjual penjual licik ft. @reyfrangswa 🤣 #marketing #marketingtips #tipsmarketing #entrepreneur
@tommythings
TikTok · Skit
@tommythings Tipuan harga penjual penjual licik ft. @reyfrangswa 🤣 #marketing #marketingtips #tipsmarketing #entrepreneur
Performance
Video #4244 · Skit
[01]
The creator plays a customer who asks a seller for the price of a pen. The seller presents two options: one pen for a low price or three pens for a slightly unattractive bundle price. The customer, thinking he's found a loophole, buys all three pens one by one for a total that is less than the bundle price, and then the seller reveals that this was a psychological trick to get him to buy three pens instead of just one.
[02]
[03]
[04]
[05]
What stops the scroll in the first 3 seconds
Title hook · 65%
TIPUAN UNTUK MENJUAL LEBIH BANYAK 🤫
Verbal hook · 20%
Mas harga bolpennya berapa ya?
Visual hook · 15%
A man in a grey shirt speaks directly to the camera, establishing an immediate connection with the viewer in a well-lit, modern office setting.
[06]
Steal this for your own video
The brands use to make you buy more 🤫
[07]
The promise the opener makes, and how the video pays it back
Hook
A bold text overlay that states a provocative premise or promises a secret insight, creating an immediate curiosity gap for the viewer.
Payoff
The creator breaks the fourth wall to deliver a direct call-to-action, framing it as a way for the viewer to gain the knowledge just demonstrated and avoid being manipulated in the future.
[08]
The structural pattern this video runs on
Framework
The Decoy Reversal
A narrative skit that demonstrates a psychological trick by showing a scenario where one character appears to be making a mistake, only to have the true, hidden logic revealed at the end, reversing the perceived power dynamic.
The Setup
A character initiates a common interaction or asks a standard question, establishing a familiar and relatable scenario for the audience.
The Strategic Dilemma
A second character presents a choice with two options: one straightforward and one that appears to be a 'better deal' but acts as a psychological anchor or decoy.
The Counterintuitive Action
The first character repeatedly makes a choice that seems illogical or inefficient based on the options provided, building suspense and viewer confusion.
The Perceived Victory
The first character concludes the interaction and points out how their 'illogical' choices led to a better outcome for them, creating a moment of false triumph.
The Strategic Reveal
The second character explains the underlying psychology of the situation, revealing that the first character's actions were the intended outcome all along, which reverses the narrative's power dynamic and delivers the 'aha' moment.
Tipuan harga penjual penjual licik ft. @reyfrangswa 🤣 #marketing #marketingtips #tipsmarketing #entrepreneur
title · beginning
TIPUAN UNTUK MENJUAL LEBIH BANYAK 🤫
contextual · beginning
“Mas harga bolpennya berapa ya?”
informational · beginning
Rp 3.000
informational · beginning
Rp 10.000
contextual · beginning
“Beli 1 ya”
contextual · middle
“Beli 1 lagi ya”
contextual · middle
“Saya beli yang terakhir ya”
contextual · middle
“Gak salah ngitung nih mas, saya beli 3 🖊️🖊️🖊️ tuh cuma Rp 9.000 loh 😎”
informational · end
“Iya tapi trik ini bikin semua orang beli 3, bukan cuma 1.”
informational · end
“Sekarang yang salah ngitung siapa? 😎😎”
call-to-action · end
Follow gw biar makin pinter dan gak ketipu ya 😉
Okay.