Viral Hooks
Trending short videosDesigning a cigarette holder for DJs
T

@thesunkenblimp

Instagram · Vlog

@thesunkenblimp cigarette holder for DJs 🚬 . We’re designing a collection as a campaign for @buss.buss.busss ✸ , a lollipop brand created for techno lovers. This is the second piece of this collection, which holds a cigarette or joint while you’re focused on the set. . red preroll by @hey.flamer . Let us know if you have any suggestion for the third piece and please help us get this video to @ninakraviz @charlottedewittemusic and @ihatemodels1 ♥️

View original on Instagram

The edit1 shot · 3 text
Shots Text1:00

Performance

Views
501.6K
Likes
36.4K
Comments
905
Engagement
7.4%
Outlier
19×
Length · 25 Sept 2026
1:00

Video #43138 · Vlog

Designing a cigarette holder for DJsfrom @thesunkenblimp

[01]

Overview

The creator presents a custom-designed, 3D-printed cigarette holder attachment for DJ controllers. He explains its functional design features, such as the pinching mechanism and ash-catching ledge, using both physical demonstrations and a walkthrough of the 3D modeling software. He also showcases its versatility with different types of cigarettes and compares it to a previous design for a lollipop, concluding with a call for ideas and audience engagement.

[02]

Simple outline

  1. 1State niche product purpose
  2. 2Explain clever design logic
  3. 3Reveal bonus functionality
  4. 4Issue collaborative CTA

[03]

Related videos

[04]

Classification

Format
Concepts
Product DemoProcessShowcase
Elements
VoiceoverScreen RecordingB-Roll CutawayText Overlay

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Title hook · 25%

We made an attachment for DJs

Verbal hook · 15%

We made an attachment for DJs to add to their controllers that holds a cigarette for them.

Visual hook · 60%

An extreme close-up of a hand placing a lit, smoking cigarette into a visually striking, spiky red object attached to a white DJ controller.

[06]

Hook template

Steal this for your own video

Extreme close-up: a hand places [item to hold] into [visually distinctive attachment] mounted on [audience-specific equipment].

  • — Extreme close-up: a hand places a lit cigarette into a spiky red holder mounted on a DJ controller.
  • — Extreme close-up: a hand places a paintbrush into a brightly colored clip mounted on an artist's easel.
  • — Extreme close-up: a hand places a measuring spoon into a sculptural holder mounted on a cook's prep station.

[07]

Hook and payoff

The promise the opener makes, and how the video pays it back

Hook

A visually intriguing demonstration of a unique product solving a highly specific problem, immediately establishing the video's niche and value proposition.

Payoff

A highly targeted Call to Action that empowers the audience with a specific mission, such as sharing with a particular community or individual, gamifying the act of engagement.

[08]

Narrative framework

The structural pattern this video runs on

Framework

The Niche Product Deconstruction

A systematic reveal of a product's design philosophy and hidden features, transforming a simple object into a piece of thoughtful engineering to build authority and desire.

  1. 1

    The Niche Problem Statement

    Clearly state what the product is and who it's for, defining the specific problem it solves.

  2. 2

    The Creative Lineage

    Provide context by positioning the product within a larger project or comparing it to a previous version, highlighting the unique challenges of the current iteration.

  3. 3

    The Hidden Functionality Reveal

    Explain a non-obvious benefit derived from a specific design choice, adding a layer of intellectual satisfaction for the viewer.

  4. 4

    The Mechanical Deconstruction

    Use a different visual medium, like a diagram or 3D animation, to explain the core mechanism of *how* the product works, proving the design's intelligence.

  5. 5

    The Thoughtful Add-on

    Introduce a secondary feature that solves an adjacent problem, demonstrating a deep understanding of the user's needs.

  6. 6

    The Objection Pre-emption

    Proactively address a likely question or skepticism from the audience to build credibility and show thoroughness.

  7. 7

    The Aesthetic Synergy

    Showcase the product in combination with another complementary item to demonstrate its visual potential and create a lifestyle context.

  8. 8

    The Open-Source Ideation

    Directly ask the audience for input on a future iteration or related project, transforming passive viewers into active collaborators.

Themes

  • innovation
  • niche products
  • design thinking
  • dj culture

Techniques

  • voiceover narration
  • 3d modeling visualization
  • product demonstration

Trends

  • behind the design
  • process video

Post caption

cigarette holder for DJs 🚬 . We’re designing a collection as a campaign for @buss.buss.busss ✸ , a lollipop brand created for techno lovers. This is the second piece of this collection, which holds a cigarette or joint while you’re focused on the set. . red preroll by @hey.flamer . Let us know if you have any suggestion for the third piece and please help us get this video to @ninakraviz @charlottedewittemusic and @ihatemodels1 ♥️

Text overlays

  • branding · middle

    BUSS

  • informational · end

    Nina Kraviz Charlotte de Witte I Hate Models

  • branding · end

    Sunken blimp

Transcript

We made an attachment for DJs to add to their controllers that holds a cigarette for them. This is the second attachment as part of a collection we're working on. The first one was designed to hold a lollipop. In that case, we needed to create an object that hangs a lollipop. But for the cigarette, we need an object that pinches the filter and holds it at a 30 to 45 degree angle no the cigarette burns slower when you're not smoking. And the geometry for that is pretty simple. This is the part that does the pinching. And when you press a cigarette in, it bends outwards creating some tension and holding it all together. And on the back, we have this ledge sticking out, and that's for when you get too locked in on your set and you neglect the cig, so it holds some of the ashes without making a complete mess. Before anyone asks, yes, it does work with other types of cigarettes. In this case, this is one from Flamer. They're really cool people in New York City, and it's all red. Like, the filter, the paper, so better with the holder, it becomes super aesthetic. I still need to design something for the other corner, so if you have any ideas for functionalities, no that you're a DJ that smokes or you're one of these three people, hit me up or let us know if you good use a cigarette holder like this.

Designing a cigarette holder for DJs | Viral Hooks