Data analysis of Beyoncé's fashion influencefrom @databutmakeitfashion

Framework

The Data-Backed Thesis

To persuade the audience of a specific cultural trend by presenting a clear thesis, linking it to a recent event, and then supporting it with a rapid succession of specific data points before concluding with a personal endorsement.

1. 1

   The Catalyst Connection

   To establish a clear cause-and-effect relationship between a specific, recent cultural event and the trend being discussed, giving the thesis timeliness and context.

2. 2

   The Credibility Frame

   To briefly establish the creator's authority or research methodology, priming the audience to accept the forthcoming evidence as credible.

3. 3

   The Data Barrage

   To present a series of specific, quantitative data points in quick succession. This creates an overwhelming sense of proof and momentum, making the argument feel irrefutable.