@mygolfspy
Instagram · Carousel
@mygolfspy We’re here for you, the golfer. Period. Ball Test 2025 is loading folks. Boarding begins Sunday morning at 5 AM SHARP. We’ll see ya out in Scottsdale.
@mygolfspy
Instagram · Carousel
@mygolfspy We’re here for you, the golfer. Period. Ball Test 2025 is loading folks. Boarding begins Sunday morning at 5 AM SHARP. We’ll see ya out in Scottsdale.
Performance
Video #9803 · Carousel
[01]
A multi-slide text narrative that debunks the myth of golf ball consistency, sharing shocking findings from past tests to build hype for an upcoming 2025 ball test.
[02]
[03]
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[05]
What stops the scroll in the first 3 seconds
Title hook · 65%
The golf ball matters more than you would ever imagine.
Verbal hook · 25%
Boy, were they wrong!
Visual hook · 10%
Stark minimalist design with high-contrast black text on white background that signals a serious, authoritative statement or 'truth bomb'.
[06]
Steal this for your own video
The matters more than you would ever imagine.
[07]
The promise the opener makes, and how the video pays it back
Hook
Open with a bold contrarian statement, present a widely accepted industry myth, and immediately shatter it to force the first swipe.
Payoff
Transition from the ongoing threat to an upcoming, highly anticipated event, test, or project that will provide the ultimate solution, driving follows and anticipation.
[08]
The structural pattern this video runs on
Framework
The Industry Whistleblower
Expose a widely accepted industry lie, prove it false with shocking behind-the-scenes data, absolve the reader of their past failures, and position an upcoming project as the ultimate solution.
The Skeptic's Bridge
Directly address the reader's likely objections or imposter syndrome, escalating curiosity about the shattered myth to maintain swipe momentum.
The Shocking Data Drop
Reveal the actual, quantifiable data that completely contradicts the industry standard, using extreme examples to create a 'jaw-drop' moment.
The Absolution of Blame
Connect the shocking data directly to the reader's personal struggles, relieving them of fault and making the abstract problem deeply personal and emotional.
The Authority Origin
Explain how discovering this massive flaw birthed your current mission or expertise, establishing deep trust and authority with the reader.
The Visceral Autopsy
Provide graphic, behind-the-scenes proof of the problem (tearing the product/concept apart) to make the abstract data feel tangible, undeniable, and shocking.
The Ongoing Threat
Confirm that while some progress has been made, the hidden danger still exists and actively harms the reader's everyday performance, maintaining high stakes.
We’re here for you, the golfer. Period. Ball Test 2025 is loading folks. Boarding begins Sunday morning at 5 AM SHARP. We’ll see ya out in Scottsdale.
title · photo_0
The golf ball matters more than you would ever imagine. Here's why: The first time we did a big golf ball test we were told by multiple golf ball manufacturers that we only needed to hit a couple balls per brand. They said a robot hitting these golf balls, that all of them would land basically in a bucket. That is how consistent golf balls are. Boy, were they wrong!
informational · photo_1
If you believe the golf ball doesn't matter or that you're not good enough to buy a good golf ball, you might wanna listen up. Not only did they NOT land in a bucket, what we saw made all our jaws drop.
informational · photo_2
We saw golf balls from some of the biggest names in the business and some of the most popular golf balls played in the world fly 40-yards offline. Yeah, you heard that right. A ball that should've flown straight started off that way and then flew 40-yards to the left. And this wasn't a one time thing. We saw multiple brands fly 20-yards right or 40-yards left. Think about that for a second.
informational · photo_3
That means that every bad shot you hit isn't actually your fault. But it also means you never know what you are gonna get. There is NO other piece of equipment that we have seen more negatively affect someone's performance without them ever knowing than the golf ball.
informational · photo_4
This is why we became so passionate about testing golf balls, because of everything we've ever tested, we have never seen something as appalling as what we saw during our first golf ball test. Anybody can make one golf ball perform well, the key is being able to make 1 million balls and all them perform the same.
informational · photo_5
Before this ball test, I thought like many other golfers that when you bought a dozen balls, all those 12 balls in a box would perform the same. After we started cutting these golf balls open to find out what was wrong with them. We found incredibly off-center cores, complete different golf balls on the inside, golf balls with ground up rubber tires, brands that said one name on the ball and were the internal parts of another ball.
informational · photo_6
Over the last few years, the ball testing we've done and ball lab testing has cleaned up a lot of this mess in the industry, that being said, we still see a ton of quality control issues that are 100% affecting your score that you put on your scorecard every single round.
call-to-action · photo_7
In a few more days, we head out to do our 2025 golf ball test. Not only do we plan to show you these things that we have seen, but we can't wait to show you the results and hopefully help you find a golf ball that you can trust.