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YouTube Shorts ranks, and Instagram and TikTok videos with format and hook. The videos stay on YouTube, Instagram, and TikTok.

Instagram and TikTok

Studied videos

562 short-form videos, tagged by format and broken down to the hook. Showing TikTok · Yap. The videos stay on Instagram and TikTok.

All Instagram TikTok

Newest Views Engagement Outliers

TopicAccount

1:37367.2K26.1%2.2×Behind the scenes episode factsJulia DiCesare · Yap367.2K26.1%2.2×

0:231.3M23.4%111.8×Creator rants about his dating futureNoah · Yap1.3M23.4%111.8×

0:321.5M25.9%188.1×Comedic monologue defending his friendsNoah · Yap1.5M25.9%188.1×

1:271.1M18.9%45.8×Man in car rants passionatelyHigherUpWellness · Yap1.1M18.9%45.8×

1:252.3M19.1%114.4×Personal story about life's uncertaintyHigherUpWellness · Yap2.3M19.1%114.4×

0:33427.7K21%664.2×Group appeal to unlock rewardMela Product Development · Yap427.7K21%664.2×

0:21209K17%28.2×Comedic rant about career adviceNoah · Yap209K17%28.2×

0:15332K9.1%395.2×Direct commentary with name listguacandpico · Yap332K9.1%395.2×

0:391.3M6.4%296.6×Explaining Canadian pronunciation quirksemmaburnze · Yap1.3M6.4%296.6×

1:11176K30.2%15.5×Creator rants on racial termyoutube: delamomanny · Yap176K30.2%15.5×

1:11412K8.4%462.4×Creator tells story about getting sickARAN · Yap412K8.4%462.4×

0:13642.4K13%762.1×Walking storytime about dating failsillyboysapparel · Yap642.4K13%762.1×

0:302M7.6%14.3×Passionate rant on luxury jewelry.Chloe L. · Yap2M7.6%14.3×

1:092.9M15.3%147.3×Story of a friendship prankHigherUpWellness · Yap2.9M15.3%147.3×

1:23268.8K6%75.4×Rant comparing US vs EuropeSquid · Yap268.8K6%75.4×

0:55178.5K14.2%157.3×Proving a past take correctskyfisherforskyfish · Yap178.5K14.2%157.3×

2:271.6M11.8%8.7×Raw monologue on internet culturepaige lorenze · Yap1.6M11.8%8.7×

0:401.1M15.7%1164.3×Creator recounts transphobic DM exchangeskyfisherforskyfish · Yap1.1M15.7%1164.3×

2:0097.5K4.6%34.9×Recounts hard conversation with friendSophie Beren · Yap97.5K4.6%34.9×

0:55432.4K9.3%40.5×Debunks rumor with passionate rantSantaCruzPaleo · Yap432.4K9.3%40.5×

0:19329.8K21.1%41.9×Man jokes about what he's thinkingyoutube: delamomanny · Yap329.8K21.1%41.9×

0:371.4M8.6%118.6×Creator lists five life-ruining mistakesSantaCruzPaleo · Yap1.4M8.6%118.6×

0:42844.8K13.6%43.7×Intense monologue on overcoming fearHigherUpWellness · Yap844.8K13.6%43.7×

1:29101.9K6.3%Creator lists seven tips for hooksbriarcochran · Yap101.9K6.3%

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Each video is tagged by format and hook, with its view count. Viral Hooks keeps the filmed openings.

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