Startup videos for a pitch and a product
A startup has two videos: the product working, and the reason it exists. They should not be the same open.
Demo
The screen, already working.
Pitch
The problem, already happening. Then the company.
Cheap to try
Hooks are free. Credits start at $10 when you render.
How it gets made
01
Make the demo.
02
Make the problem video separately.
03
Do not open either on the logo.
Questions
- Investor trailer?
- A short can open a deck. It does not replace the deck.
More
E-commerce video that shows the product first
Shoppers decide on the first frame. The product is in it. The discount is the next line.
SaaS videos that show the click
A SaaS video that opens on a founder introduction is a skip. Open on the screen doing the job.
DTC videos that look like a person made them
Direct-to-consumer ads die when they look like a brand film. Open like a review. Show the product.
The hook is free. The render is a credit.
$10 buys 20 credits. Credits do not expire. Downloading a hook MP4 does not spend one.
