@beyondmeat
Instagram · Vlog
@beyondmeat Friday night pizza night just got an upgrade 🍕 Inspired by @sevensorrows, we tried the Chipotle Pineapple Beyond Ground on top — and wow. Beyond Ground drops next month and it’s packed with protein and unbelievable macros. Share this with someone who’d love this combo👇
Performance
Video #11910 · Vlog
[01]
The video demonstrates how to make a plant-based Hawaiian barbecue pizza. It shows the preparation of ingredients, cooking of the plant-based meat, and assembly of the pizza. The finished pizza is then cut and served with ranch dressing.
[02]
[03]
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[05]
What stops the scroll in the first 3 seconds
Title hook · 75%
plant based hawaiian barbecue pizza
Visual hook · 25%
Close-up shot of a slice of pizza being pulled away, showing cheese stretching.
[06]
Steal this for your own video
Plant-Based
[07]
The promise the opener makes, and how the video pays it back
Hook
Showcasing the finished pizza with a cheese pull to immediately grab attention.
Payoff
Presenting the finished pizza slice with a cheese pull, reinforcing the initial hook and showcasing the final product.
[08]
The structural pattern this video runs on
Framework
Food Assembly Demonstration
Demonstrates the preparation of a plant-based Hawaiian barbecue pizza, highlighting each step from ingredient preparation to final presentation.
Oven Prep
Setting the oven temperature, establishing the cooking context.
Ingredient Prep
Chopping and preparing the necessary ingredients (pineapple, red onion, cilantro).
Protein Cooking
Cooking the plant-based protein in a pan with oil and seasonings.
Base Layer
Applying barbecue sauce to the pizza crust.
Cheese Application
Adding vegan cheese to the pizza base.
Topping Distribution
Distributing the cooked protein, pineapple, and red onion evenly over the cheese.
Sauce Drizzle
Adding a final drizzle of barbecue sauce.
Herb Garnish
Sprinkling chopped cilantro for visual appeal and flavor.
Pizza Cut
Cutting the pizza into slices.
Dipping Sauce Prep
Preparing a side of ranch dressing for dipping.
Friday night pizza night just got an upgrade 🍕 Inspired by @sevensorrows, we tried the Chipotle Pineapple Beyond Ground on top — and wow. Beyond Ground drops next month and it’s packed with protein and unbelievable macros. Share this with someone who’d love this combo👇
title · beginning
plant based hawaiian barbecue pizza