Viral Hooks
Trending short videosCreator narrates over photo examples
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@garrettking.co

Instagram · Split screen

@garrettking.co a reference guide: how to take better pictures outside this fall (format inspired by @orenmeetsworld check his work out)

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Views
111.8K
Likes
4.6K
Comments
56
Engagement
4.2%
Outlier
9.5×

Video #12783 · Split screen

Creator narrates over photo examplesfrom @garrettking.co

[01]

Overview

The creator provides a comprehensive reference guide on how to take better pictures during the fall season. He breaks down his advice into several categories, starting with wardrobe tips like mixing seasonal pieces and using long coats for motion, then moves to using props and finding open spaces for locations. He also suggests incorporating outdoorsy activities into photoshoots and concludes with technical photography pro-tips, such as taking wide establishing shots and using lens compression for a professional look.

[02]

Simple outline

  1. 1State foundational principle
  2. 2Show rapid visual proof
  3. 3Introduce advanced variation
  4. 4Reveal technical secret
  5. 5Deploy retention hook

[03]

Related videos

[04]

Classification

Concepts
Tutorial / How ToRapid Fire ListicleInspo Lookbook
Elements
Text OverlayMontage Editing
Topics

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Title hook · 45%

Take Better Pictures

Verbal hook · 20%

This is a reference guide.

Visual hook · 35%

A high-quality, professional fashion photograph of Hailey Bieber in an outdoor, grassy setting. The creator is visible in a small picture-in-picture box at the bottom, creating a split-screen effect.

[06]

Hook template

Steal this for your own video

[Desired outcome] Cheat Sheet: [number] [insider tricks] That Change Everything

  • — Better Photos Cheat Sheet: 7 Pro Tricks That Change Everything
  • — Meal Prep Cheat Sheet: 5 Chef Shortcuts That Change Everything
  • — Negotiating Raises Cheat Sheet: 6 Recruiter Secrets That Change Everything

[07]

Hook and payoff

The promise the opener makes, and how the video pays it back

Hook

A direct statement of the video's value proposition, framed as a 'reference guide' to solve a specific, timely problem.

Payoff

A direct command to apply the knowledge, immediately followed by a strong call to action for a specific platform metric (e.g., save/bookmark), incentivized by a playful threat or consequence.

[08]

Narrative framework

The structural pattern this video runs on

Framework

The Escalating Expertise Guide

A rapid-fire, thematic guide that presents a series of actionable tips, escalating from simple, foundational concepts to advanced, 'pro-level' techniques, using aspirational visuals as proof.

  1. 1

    The Foundational Principle

    Establishes the most accessible category of advice by presenting a counterintuitive core rule, followed by multiple visual examples and a humorous extreme to make it memorable.

  2. 2

    The Strategic Choice

    Presents a simple binary option within the foundational category, allowing for personalization while still guiding the viewer's choices (e.g., harmonize vs. contrast).

  3. 3

    The 'Power Move' Elevation

    Isolates a single, high-impact element or technique, framing it as an expert-level secret ('gangster move') and demonstrating its versatility through a quick montage.

  4. 4

    The Environmental Expansion

    Broadens the scope from personal elements (e.g., clothing) to interactive elements (e.g., props, actions), often using an escalating list that ends with a pattern-interrupting, humorous suggestion.

  5. 5

    The Technical 'Pro Tip'

    Shifts from creative/stylistic advice to technical execution, revealing an industry-insider technique and providing both an 'easy' and a 'pro' method to achieve it.

Themes

  • Creativity
  • Fashion
  • Photography
  • Self-expression
  • Seasonal Aesthetics

Techniques

  • Picture-in-picture
  • Voiceover
  • Photo montage
  • Text overlay

Trends

  • Fall aesthetic
  • Photography guides
  • Inspo lookbook

Post caption

a reference guide: how to take better pictures outside this fall (format inspired by @orenmeetsworld check his work out)

Text overlays

  • title · beginning

    Take Better Pictures

  • informational · beginning

    how to take better pictures this fall

  • contextual · beginning

    first let's talk wardrobe

  • informational · beginning

    the secret is you never go full fall

  • informational · beginning

    instead you mix pieces

  • informational · middle

    hues that match your environment

  • informational · middle

    or you can go totally opposite

  • informational · middle

    the long coat

  • informational · middle

    it can play a million ways

  • contextual · middle

    luxurious

  • contextual · middle

    moody

  • contextual · middle

    British

  • informational · middle

    accentuates rapid motion

  • informational · middle

    next up: look for open spaces

  • contextual · middle

    and bring a ladder

  • contextual · middle

    or a chair

  • contextual · middle

    or a rug

  • contextual · middle

    or a couch

  • contextual · middle

    or a car

  • contextual · middle

    or perhaps a sword

  • informational · middle

    next idea

  • informational · middle

    do something outdoorsy

  • informational · middle

    become one with the animals

  • informational · end

    last thing, pro tip

  • informational · end

    wide establishing shots

  • informational · end

    is hitting 0.5 zoom

  • informational · end

    is something called compression

  • call-to-action · end

    now go get 'em

  • call-to-action · end

    bookmark this video

Transcript

This is a reference guide. How to take better pictures this fall. First, let's talk wardrobe. This time of year, the secret is you never go full fall. Instead, you mix pieces. Better, skirt, rain boots, long sleeve, short dress with riding boots, big sweater and barefoot, or just put on a big scarf like Lenny. And you can choose hues that match your environment, or you can go totally opposite and stand out. But the most gangster move of all might just be the long coat. It can play a million ways. Demure, luxurious, moody, British. But maybe its best trait is that it accentuates rapid motion. So shots like this end up looking even cooler. Next up, look for open spaces and bring a ladder, or a chair, or a rug, or a couch, or a car, or perhaps a sword. I don't know. Scratch that. Next idea. Do something outdoorsy, whether real or pretend. Fly fishing, gathering tier, read an old novel. Become one with the animals. Last thing, pro tip. Tell your photographer to get some wide establishing shots like this. See how they have such a good? You can even do this on an iPhone. The easy way is hitting point five zoom. That'll get you there. But the real gangster move that a lot of pro photographers use is something called compression. Basically, it just means stand further away and then zoom in. Now go get tier. Best before you no, bookmark this video. Otherwise, you may be cursed to a lifetime of not taking bad ass and or cute photos this fall. Later.