@bymelipadi
Instagram · Speaker address
@bymelipadi I guess you can call this my comfort show🤓 But honestly this site has good videos, documentaries, interviews, and book recommendations all about design. Pretty cool! You guys should check it out🫶🏽 #designcommunity #freelancedesigner #freelancedesigners #designerproblems
Performance
Video #16008 · Speaker address
[01]
A graphic designer presents a website called 'curationofcurations.com' as her alternative to watching Netflix for inspiration. She begins by speaking to the camera, then transitions to a screen recording where she navigates the website, showcasing its collections of design-related videos, interviews, and other curated content, with text overlays highlighting the site's benefits.
[02]
[03]
182.1KAesthetic tour of creative portfolio website@ciaragan · Product Demo
778K23.1×Three websites to replace Pinterest@fakeplasticbrands · Buying List
2M25.1×List of secret design websites@chromas.lab · Buying List
687.2K23.9×Alternative resources for better taste@fakeplasticbrands · Buying List
580.6K2.6×Creator breaks down web design trends@deathtostock · Breakdown
690.5K17.6×Creator shares useful design websites@fakeplasticbrands · Tutorial / How To
5M1601.7×Hook to visual design montage@marcelodesignx · Inspo Lookbook
2.2MCurated list of creative websites@designteamofone · Buying List
54K1.1×Explaining a website design transformation@pixeldesignlab · Before/After Transformation
189.9K106.8×List of free educational websites@bygiuliasuvak · Breakdown
529.1K147.1×Designer shares favorite YouTube channels@bymelipadi · Rapid Fire Listicle
216.9K1.3×Analyzing a web design trend@joshfromyolkk · Breakdown[04]
[05]
What stops the scroll in the first 3 seconds
Title hook · 52%
as a graphic designer, this is what I watch instead of netflix
Verbal hook · 48%
as a graphic designer, this is what I watch instead of netflix
Visual hook
A woman makes direct eye contact with the camera while speaking and then puts on a pair of headphones, signaling a shift in activity.
[06]
Steal this for your own video
As a , this is what I instead of .
[07]
The promise the opener makes, and how the video pays it back
Hook
The creator establishes a specific identity (e.g., 'as a graphic designer') and frames the content as a secret or superior alternative to a universal habit (e.g., 'what I watch instead of Netflix'), creating immediate curiosity within a target audience.
Payoff
The viewer is equipped with a new, actionable resource that feels like an insider tip, satisfying the initial curiosity and providing tangible value.
[08]
The structural pattern this video runs on
Framework
The Alternative Habit Framework
Positioning a specific tool or resource as a superior, niche-focused alternative to a common, mainstream activity.
The Ritual Transition
A symbolic physical action (putting on headphones) is performed to signal a shift in focus from the personal statement to the professional solution, building anticipation for the reveal.
The Explicit Reveal
The solution is revealed directly and transparently by showing the process of accessing it (typing a URL), providing a clear and immediate answer to the hook's premise.
The Value Showcase
A rapid visual tour of the resource is given, with key benefits and features highlighted by concise text overlays. This serves as proof of why the alternative is valuable and superior for the target niche.
I guess you can call this my comfort show🤓 But honestly this site has good videos, documentaries, interviews, and book recommendations all about design. Pretty cool! You guys should check it out🫶🏽 #designcommunity #freelancedesigner #freelancedesigners #designerproblems
title · beginning
as a graphic designer, this is what I watch instead of netflix
branding · middle
curationofcurations.com
informational · middle
- endless inspo - handpicked collections - built for designers
Oh, no. No. No. Just like the wind.