Viral Hooks
Trending short videosDesigner shares favorite YouTube channels
B

@bymelipadi

Instagram · 10 Shot

@bymelipadi tehehe some of these YouTubers are more educational, some are more for fun but I love them all! I’m probably the YouTuber I’ve watched the most if you count the times I had to watch to in order to edit🥲 #firstvideo Here they are again in order: @satori_graphics @willpat @edgykatrina @elliotisacoolguy @byfrankieharry #designcommunity #freelancedesigner #graphicdesign #creativefuel

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Performance

Views
529.1K
Likes
33.5K
Comments
115
Engagement
6.3%
Outlier
147.1×

Video #16701 · 10 Shot

Designer shares favorite YouTube channelsfrom @bymelipadi

[01]

Overview

A graphic designer introduces the topic of her favorite YouTubers, then presents a fast-paced montage of screen recordings showcasing several design-focused channels, before concluding with a reveal of her own channel.

[02]

Simple outline

  1. 1State expert persona.
  2. 2Showcase curated examples.
  3. 3Reveal personal creation.

[03]

Related videos

[04]

Classification

Format
Concepts
Rapid Fire ListicleBuying List
Elements
Text OverlayScreen RecordingMontage EditingTrending Audio

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Title hook · 75%

As a graphic designer, these are my favorite YouTubers to watch

Visual hook · 25%

A young woman looks directly at the camera with an expressive face, then smiles and puts on a pair of large headphones.

[06]

Hook template

Steal this for your own video

As a [professional identity], these are my favorite [content creators] to watch.

  • — As a personal trainer, these are my favorite fitness creators to watch.
  • — As a home chef, these are my favorite cooking creators to watch.
  • — As a startup founder, these are my favorite business creators to watch.

[07]

Hook and payoff

The promise the opener makes, and how the video pays it back

Hook

The creator establishes their professional identity and the video's premise with an on-screen text overlay, while simultaneously setting an energetic, relatable mood through action (putting on headphones and vibing to music).

Payoff

The viewer receives a list of valuable, vetted resources while also being introduced to the creator's own content in a memorable, non-intrusive way.

[08]

Narrative framework

The structural pattern this video runs on

Framework

The Curator's Gauntlet

A rapid-fire showcase of curated recommendations from an expert's perspective, culminating in a self-referential reveal that serves as a clever call-to-action.

  1. 1

    The Recommendation Gauntlet

    A fast-paced montage showcasing a series of curated items, presented as valuable resources for a specific community or interest group.

  2. 2

    The Self-Referential Twist

    The final item in the list is revealed to be the creator's own work, channel, or product, reframing the recommendation list as a clever and integrated piece of self-promotion.

Themes

  • Inspiration
  • Community
  • Education

Techniques

  • Screen Recording
  • Montage

Trends

  • Recommendation Listicle

Post caption

tehehe some of these YouTubers are more educational, some are more for fun but I love them all! I’m probably the YouTuber I’ve watched the most if you count the times I had to watch to in order to edit🥲 #firstvideo Here they are again in order: @satori_graphics @willpat @edgykatrina @elliotisacoolguy @byfrankieharry #designcommunity #freelancedesigner #graphicdesign #creativefuel

Text overlays

  • title · beginning

    As a graphic designer, these are my favorite YouTubers to watch

Designer shares favorite YouTube channels | Viral Hooks