Viral Hooks
Trending short videosCurated list of creative websites
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@designteamofone

Instagram · 10 Shot

@designteamofone like they actually have a personality & a story to tell ✨timeduringcovid19.com ✨shantellmartin.art ✨onesharedhouse.com #webdesign #webinspiration #webdevelopment #interactiondesign #storytelling #uxdesign

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Views
2.2M
Likes
150.9K
Comments
197
Engagement
7%

Video #2403 · 10 Shot

Curated list of creative websitesfrom @designteamofone

[01]

Overview

The creator introduces a premise with a text overlay and then showcases screen recordings of three distinct, artistic, and interactive websites to support their claim that the internet is still a creative space.

[02]

Simple outline

  1. 1State a contrarian thesis
  2. 2Showcase first example
  3. 3Showcase more complex example
  4. 4Showcase final compelling example

[03]

Related videos

[04]

Classification

Format
Concepts
Buying ListShowcase
Elements
Text OverlayScreen RecordingMontage Editing

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Title hook

these websites convinced me that the internet is not dead

Visual hook

A person stands in a well-styled room with curated bookshelves and a unique 'TAXI' light, creating an immediate aesthetic and mood.

[07]

Hook and payoff

The promise the opener makes, and how the video pays it back

Hook

The Contrarian Premise - A bold, subjective statement that challenges a common belief (e.g., 'the internet is dead'), immediately framing the following content as evidence.

Payoff

The Implied Conclusion - The video ends after the final example, leaving the viewer to agree with the initial thesis. The value is delivered through the discovery of the curated items themselves, often provided in the caption for future use.

[08]

Narrative framework

The structural pattern this video runs on

Framework

The Curated Exhibit

To prove a subjective thesis by showcasing a curated list of escalating examples that support the initial claim.

  1. 1

    Exhibit A: The Accessible Proof

    Introduce the first item in the list. This item is visually engaging and easy to understand, serving as a compelling entry point that begins to validate the initial premise.

  2. 2

    Exhibit B: The Interactive Escalation

    Introduce the second item, which demonstrates a higher level of complexity or interactivity than the first. This beat builds momentum and shows the depth of the curated list.

  3. 3

    Exhibit C: The Peak Example

    Introduce the final and most sophisticated item. This example represents the strongest piece of evidence for the initial thesis, showcasing a novel or highly advanced application of the concept.

Themes

  • creativity
  • internet culture
  • artistic expression
  • design inspiration

Techniques

  • screen recording
  • montage
  • text overlay

Trends

  • curated lists
  • aesthetic content

Post caption

like they actually have a personality & a story to tell ✨timeduringcovid19.com ✨shantellmartin.art ✨onesharedhouse.com #webdesign #webinspiration #webdevelopment #interactiondesign #storytelling #uxdesign

Text overlays

  • title · beginning

    these websites convinced me that the internet is not dead

  • contextual · middle

    time during covid 19

  • contextual · middle

    shantell martin

  • contextual · middle

    one shared house interactive documentary

Curated list of creative websites | Viral Hooks