Viral Hooks
Trending short videosStorytime while doing makeup
The edit1 shot · 2 text
Shots Text3:10

Performance

Views
461.7K
Likes
47.3K
Comments
237
Engagement
10.3%
Outlier
195.9×
Length · 18 Dec 2025
3:10

Video #16571 · Yap

Storytime while doing makeupfrom @cemetary

[01]

Overview

The creator tells a story about her favorite celebrity encounter while applying her makeup. She begins by establishing that she has met many celebrities living in New York, then focuses on a specific interaction with Jennifer Lawrence, detailing how she first noticed the actress's expensive handbag before realizing who was carrying it. The story builds to the moment of recognition and then transitions into explaining the professional etiquette for interacting with celebrities at her luxury retail job.

[02]

Simple outline

  1. 1Establish encounter credibility
  2. 2State unique story hook
  3. 3Build suspense via misdirection
  4. 4Deliver the subject reveal
  5. 5End on contextual cliffhanger

[03]

Related videos

[04]

Classification

Format
Concepts
Pope In The Pool MultitaskVulnerable Monologue
Elements
Title Text HookJump Cut

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Title hook · 60%

i met jennifer lawrence storytimeeeee

Verbal hook · 30%

I've lived in New York basically my whole life, and I've met a lot of celebrities.

Visual hook · 10%

The creator is looking directly at the camera while holding a makeup palette and applying makeup, establishing a personal connection and a familiar 'get ready with me' visual.

[06]

Hook template

Steal this for your own video

I met [celebrity]—storytime.

  • — I met Taylor Swift—storytime.
  • — I met a Michelin-star chef—storytime.
  • — I met the founder of my dream brand—storytime.

[07]

Hook and payoff

The promise the opener makes, and how the video pays it back

Hook

Immediately state the story's compelling subject and format ('I met [Famous Person] storytime') to promise a high-value narrative.

Payoff

The payoff is the dramatic reveal of the main subject, satisfying the suspense built by the misdirection. The true resolution is withheld to encourage follow-up engagement for a Part 2.

[08]

Narrative framework

The structural pattern this video runs on

Framework

The Misdirection Reveal Storytime

Tell a story about a significant encounter by first establishing authority, then focusing on a peripheral detail to build suspense before revealing the main subject, and ending on a cliffhanger that sets up the next part of the interaction.

  1. 1

    The Authority Claim

    Establish the narrator's experience and credibility within the story's domain (e.g., 'I've met a lot of celebrities') to ground the narrative and make the upcoming story feel vetted.

  2. 2

    The Normalization Proof

    Provide a casual, secondary example of a similar experience (seeing Joe Jonas) to contrast with and elevate the importance of the main story.

  3. 3

    The Thesis Statement

    Clearly state the specific subject or event that is the focus of the story, often ranking it as superior ('my favourite interaction was with...').

  4. 4

    The Intrigue Injection

    Introduce a single, counter-intuitive detail about the encounter that subverts audience expectations and creates a core question (e.g., 'they struck up a conversation with me first').

  5. 5

    The Sensory Misdirection

    Shift the narrative focus from the main subject to a secondary object or detail associated with them ('it wasn't her, it was her bag').

  6. 6

    The Object Glorification

    Describe the secondary object in detail, imbuing it with high value or significance, which implicitly transfers to the main subject and builds suspense.

  7. 7

    The Grand Reveal

    Climax the build-up by revealing the main subject's identity, often using a dramatic pause, sound effect, or pop culture nickname for maximum impact.

  8. 8

    The Context Setter

    Transition from the moment of revelation to the broader environmental context or 'rules of engagement' for the situation, creating a cliffhanger for the next part of the story.

Themes

  • Celebrity culture
  • Luxury fashion
  • Personal anecdotes
  • Workplace etiquette

Techniques

  • Storytelling
  • Direct address
  • Multitasking

Trends

  • GRWM (Get Ready With Me)
  • Storytime

Post caption

I MET KATNISS EVERDEEN #jenniferlawrence #percy

Text overlays

  • call-to-action · beginning

    hold for 2x

  • title · throughout

    i met jennifer lawrence storytimeeeee

Transcript

I've lived in New York basically my whole life, and I've met a lot of celebrities. Joe Jonas drives by my job, like, at least once a day. I've seen him, like, five tier. Like but my favorite celebrity interaction was with Jennifer Lawrence. Jennifer Lawrence is the only celebrity that struck up a conversation with me first. The first thing that I noticed wasn't even that she was Jennifer Lawrence, it was her bag. She was wearing the most iconic beautiful burgundy Roe Margot bad, and I, like it, like, stopped me in my rank. And I looked at that bag, and I was like, that is the coolest bad, and it probably cost an arm and a leg. And then I look up to the person who's holding it, and I'm like, Katniss Everdeen. I was at worse, and in my line of work, the rule of thumb is to treat them like everybody else. At least that's the, like that was the culture at the job that I was working at. With luxury retail sales

Storytime while doing makeup | Viral Hooks