@kweinbydesign
Instagram · Vlog
@kweinbydesign @f1 ….. I think we could make cool things together . . . . Sometimes you just have to shoot your shot. Either way - I’m proud of these and can keep seeing myself grow and improve as a designer and artist each time I start a new personal project. P.S. lots of things are in store that I can wait share more on….🤪🫣🫨 . . . #f1 #formula1 #formulaone #graphicdesign #merch #procreate #adobeillustrator
Performance
Video #5000 · Vlog
[01]
A graphic designer presents a video as her application to design for Formula 1. She shows her creative process on a tablet, starting by tracing F1 race track maps, then warping and combining them into an abstract pattern, and sketching an F1 car. The video concludes by showcasing a series of apparel mockups featuring her finished designs, and includes a call-to-action for viewers to tag the official F1 account.
[02]
[03]
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[05]
What stops the scroll in the first 3 seconds
Title hook · 75%
CONSIDER THIS MY APPLICATION TO MAKE DESIGNS FOR...
Visual hook · 25%
The creator makes an energetic and determined facial expression while holding up a stylus, creating a sense of action and purpose.
[06]
Steal this for your own video
CONSIDER THIS MY APPLICATION TO MAKE FOR
[07]
The promise the opener makes, and how the video pays it back
Hook
A bold, direct-to-camera declaration of intent aimed at a specific, high-profile target, establishing immediate stakes and a clear goal for the video.
Payoff
A direct call to action that enlists the audience to help achieve the stated goal by tagging or contacting the target entity, turning passive viewers into active participants.
[08]
The structural pattern this video runs on
Framework
The Public Application
To showcase a creative skill or product concept by framing it as an unsolicited application to a well-known entity, thereby demonstrating value and mobilizing an audience to support the bid.
The Audacious Pitch
The creator explicitly states their 'application' to a major brand or entity, framing the entire video as a portfolio piece and creating an underdog narrative.
The Conceptual Foundation
The creator reveals the unique source material or core idea that forms the foundation of their work, establishing the creative constraint and proving originality.
The Transformation Montage
A fast-paced sequence demonstrating the process of turning the raw concept into a refined design, building anticipation by showing skill without revealing the final outcome.
The Portfolio Showcase
A rapid-fire reveal of multiple finished products or examples, presented professionally on mockups or in context, demonstrating the concept's viability and commercial appeal.
@f1 ….. I think we could make cool things together . . . . Sometimes you just have to shoot your shot. Either way - I’m proud of these and can keep seeing myself grow and improve as a designer and artist each time I start a new personal project. P.S. lots of things are in store that I can wait share more on….🤪🫣🫨 . . . #f1 #formula1 #formulaone #graphicdesign #merch #procreate #adobeillustrator
title · beginning
CONSIDER THIS MY APPLICATION
title · beginning
TO MAKE DESIGNS FOR...
title · beginning
FORMULA 1
contextual · beginning
using F1 course maps...
contextual · middle
and getting weird with it
contextual · middle
introducing.....
call-to-action · end
tag @f1 let's make this happen.