@envato
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@envato Looking for a fresh wave of inspiration? 馃寠 Watch graphic designer @_alexpillow turn his walls into a creative escape with a little help from Envato. #CreateWithMe #CreateWithEnvato
Trending short videosDesigner's creative process for posters.
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Video #18324 路 Vlog
Designer's creative process for posters.from @envato
[01]
Overview
The creator, a graphic designer in Hawaii, identifies that his workspace is uninspiring. He decides to design and print three posters based on his biggest inspirations (nature, community, local creativity), using the Envato platform to source imagery, fonts, and graphics. He then shows a sped-up process of designing the posters in Photoshop, picks up the physical prints from a local shop, and finally frames and hangs the finished artwork on his wall to transform his creative space.
[02]
Simple outline
- 1State relatable problem
- 2Propose a creative project
- 3Showcase the creation process
- 4Reveal the tangible outcome
- 5Conclude with the transformation
[03]
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Classification
[05]
Hook analysis
What stops the scroll in the first 3 seconds
Title hook 路 25%
CREATE WITH ME
Verbal hook 路 30%
As a creative living in Hawaii, I am constantly looking around at my surroundings for inspiration.
Visual hook 路 45%
A fast-paced montage of stylized graphic design elements, including a green-tinted camera UI overlay and abstract, torn-paper style graphics, creating immediate visual energy.
[07]
Hook and payoff
The promise the opener makes, and how the video pays it back
Hook
Establish a relatable problem or creative block by contrasting an ideal state with the current, uninspiring reality.
Payoff
The Final Transformation: Showcase the final solution integrated into its intended environment, and deliver a concluding thesis statement that reinforces how the creative act has solved the initial problem and improved the creator's state.
[08]
Narrative framework
The structural pattern this video runs on
Framework
The Creator's Transformation Arc
A problem-solution narrative that documents the entire creative process, from identifying a personal challenge to creating a tangible solution, showcasing a specific tool or skill as the key enabler.
- 1
The Mission Statement & Tool Reveal
Declare a clear, actionable goal to solve the problem and introduce the primary tool or product that will make the solution possible.
- 2
The Thematic Blueprint
Define the specific parameters and sources of inspiration for the project, giving the audience a clear roadmap of the creative direction.
- 3
The Resource Gathering Montage
Rapidly showcase the process of acquiring necessary components (assets, ingredients, materials) using the featured tool, demonstrating its utility and breadth through quick cuts.
- 4
The Creation Process Montage
A dynamic, time-lapsed sequence showing the core 'work' of the project, connecting the process back to the initial thematic blueprint through narration.
- 5
The Bridge to Reality
Signal a transition from the abstract/digital creation phase to the physical/tangible world, building anticipation for the final product.
- 6
The Physical Unveiling
Reveal the finished, tangible product in its final form, providing a satisfying visual payoff for the entire creation journey.
Themes
Techniques
Trends
Post caption
Looking for a fresh wave of inspiration? 馃寠 Watch graphic designer @_alexpillow turn his walls into a creative escape with a little help from Envato. #CreateWithMe #CreateWithEnvato
Text overlays
title 路 beginning
CREATE WITH ME
informational 路 middle
NATURE
informational 路 middle
ACTIVE COMMUNITY
informational 路 middle
LOCAL CREATIVITY
contextual 路 beginning
FPS 60
Transcript
As a creative living in Hawaii, I am constantly looking around at my surroundings for inspiration. But there's one little issue. I am not inspired by my workspace. We need to get some artwork on these walls ASAP. Luckily, I'm a graphic designer, and I have Envato to help me out. We're gonna design three posters that reflect my biggest sources of inspiration, nature, an active community, and local creative expression. Let's start with our base imagery. I'm thinking something jungle y, maybe a big wave, and I also wanna find a cool running shot. Alright. No, we gotta find our fonts. I love good, condensed typefaces. Especially paired with a script or a handwritten style, Envato has plenty of options. Lastly, let's add some graphics, maybe some add ons, anything that's gonna help us save a little time. Let's find a cool chrome text effect, and of worse, we gotta get some texture. And now, we design our posters. This first design is inspired by some of my favorite hikes. Lush, green, and good, I'm making sure that the typography here feels as impactful as the imagery. This second poster is a tribute to the design I see walking around the city better day. Local street art, surf culture, classic island inspired visual creativity. This last poster draws from my local running community. Being active in social is honestly, in my opinion, one of the most underrated sources of inspiration. And no, we go pick up our prints. Let's no. My local print shop always comes through with the high quality prints. I love seeing these posters come to life on glossy paper. There's something so satisfying about seeing your digital work exist in real life and getting them framed and hung just really feels special. When your space reflects your creativity, you show up different.