@sesamestreet
Instagram · Skit
@sesamestreet From the podium to proud aunt & uncle mode. We love you! ❤️⛸️💫
@sesamestreet
Instagram · Skit
@sesamestreet From the podium to proud aunt & uncle mode. We love you! ❤️⛸️💫
Performance
Video #18549 · Skit
[01]
Olympic ice dancers Madison Chock and Evan Bates use an Elmo puppet to place a surprise video call to their young niece and nephew. Elmo initiates the call and interacts with the excited children, who are thrilled to see him. The Olympians then show off their gold and silver medals, pretend to bite them to check for chocolate at the kids' request, and sing the ABCs together, creating a heartwarming and memorable family moment.
[02]
[03]
[04]
[05]
What stops the scroll in the first 3 seconds
Title hook · 55%
Elmo is calling!
Verbal hook · 15%
Hi! Ciao! Are Auggie and Sylvie there?
Visual hook · 30%
The opening shot features the iconic, bright red Elmo puppet waving directly at the camera, positioned between two smiling Olympians wearing their medals. The combination of a beloved character, happy faces, and symbols of achievement creates an immediate visual hook.
[07]
The promise the opener makes, and how the video pays it back
Hook
The Unexpected Premise: Immediately establish a surprising and charming scenario involving a beloved figure initiating contact, instantly capturing attention with a 'what is happening?' moment.
Payoff
The Unifying Ritual: The interaction culminates in a shared, simple, and heartwarming activity that unites all participants and provides a satisfying, emotionally resonant conclusion.
[08]
The structural pattern this video runs on
Framework
The Surprise Crossover Call
A well-known figure or character facilitates a surprise interaction between a subject (e.g., a celebrity, expert) and an unsuspecting, often naive, third party (e.g., a child, a fan) to generate a heartwarming and authentic reaction.
The Surprise Initiation
The facilitator (the beloved figure) directly addresses and requests the unsuspecting target, creating immediate intrigue and the core dramatic question of the video: 'How will they react?'
The Target's Delight
Capture the genuine, unfiltered reaction of the target, providing the first emotional payoff and validating the premise of the surprise. This beat confirms the interaction is successful and heartwarming.
The Crossover Reveal
The facilitator reveals they are with another key subject, layering a second surprise and connecting two different worlds (e.g., family and fame, fantasy and reality).
The Status Symbol Showcase
The conversation is guided to a unique object or achievement possessed by the key subject, allowing for a moment of awe and explanation that highlights their special status.
The Innocent Misconception
The target asks a naive or humorous question about the status symbol, grounding the extraordinary situation in a relatable, human moment and adding a layer of comedy.
The Playful Validation
The key subject plays along with the target's misconception, engaging with them on their level and strengthening the emotional connection through shared humor.
From the podium to proud aunt & uncle mode. We love you! ❤️⛸️💫
title · throughout
Elmo is calling!
Hi, Charl. Auggie or Silverdale? Hi, Elmo. Elmo hopes you're not busy. Sorry to bother you. Oh, she's running. Elmo. She is running. Hi, Elmo. How you doing? Are you have are you having a good blow? Yeah. I'm so surprised to meet you, Elmo. Oh, Elmo's idea. Look, Elmo's real. We just we just wanted to say hi and that we love you very, very much. Who is Elmo with? Yeah. You. You would have ever demanded her brother next. No browns in the in the brown. No browns? No. Gold and silver, baby. Are there chocolate in them? Oh, I don't know. No