@higherupwellness
Instagram · Yap
@higherupwellness For those who have wondered my stance on peptides, here it is.
@higherupwellness
Instagram · Yap
@higherupwellness For those who have wondered my stance on peptides, here it is.
Performance
Video #19723 · Yap
[01]
The creator aggressively criticizes the trend of young people (16-22) asking about peptides for muscle building. He admonishes other influencers for glamorizing these substances to children and advises his young audience to focus on eating real food, lifting heavy, and being patient, emphasizing that they are already at their peak natural potential.
[02]
[03]
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What stops the scroll in the first 3 seconds
Title hook · 25%
Peptides
Verbal hook · 70%
The amount of 16 or 17 to 22 year olds who have DM me asking if I think it's a good idea for them to take peptides because they're looking to build muscle and stay lean is fucking outrageous.
Visual hook · 5%
Close-up of a man in a hat and glasses speaking intensely directly into the camera lens.
[06]
Steal this for your own video
The number of DMing me about is .
[07]
The promise the opener makes, and how the video pays it back
Hook
The Inbox Outrage: Citing a specific, recurring question from a young demographic that highlights a disturbing cultural shift.
Payoff
The Patience Manifesto: A closing philosophical statement reinforcing that the path is simple but difficult, validating the struggle over the shortcut.
[08]
The structural pattern this video runs on
Framework
The Protective Outrage Rant
Leveraging righteous anger against a dangerous industry trend to position oneself as the honest, protective authority figure for a vulnerable demographic.
The Traditionalist Pivot
Questioning why fundamental, proven basics have been abandoned in favor of dangerous shortcuts.
The Bifurcated Judgment
Explicitly absolving the naive audience of fault while aggressively condemning the influencers promoting the trend.
The Ethical Mandate
Demanding that peers/competitors take responsibility for the impact their advice has on undeveloped minds.
The Contextual Rebuttal
Using objective facts (biological/technical) to explain why the trend is specifically unnecessary for the target audience.
The Unsexy Prescription
Listing the boring, difficult, but effective actions that actually drive results, contrasting them with the 'quick fix'.
For those who have wondered my stance on peptides, here it is.
title · beginning
Peptides
The amount of 16 or 17 to 22 year olds who have DM me asking if I think it's a good idea for them to take peptides because they're looking to build muscle and stay lean is fucking outrageous. What happened to eating real food, being in a surplus, and lifting heavy? Why best now because people are talking about it on the Internet, is everyone going to injecting something in their body? And if you're one of those kids watching this, I'm not blaming you. You don't know. You're a kid. But if you're one of the douchebags glamorizing peptides in every other post, fuck you. You're part of the problem. Some of you creators need to realize the influence you have on young children. You have a presumption that you're giving advice to consenting adults or people with developed frontal lobes. You fucking don't. So disclaim that in your videos that if they're kids, they shouldn't be doing this. I'm not pro or anti peptide. I'm not a peptide expert. They seem to have a lot of benefits. But if you were 16, 17, 18, 19, early twenties, you there's no reason for you to do that. Your peak recovery, peak muscle building opportunity, peak insulin sensitivity, peak everything. Eat real food, lift heavy, eat enough protein, and be patient. That's the biggest problem. Everybody wants the quick fix, and they think peptides are the new quick fix. No. You just gotta train hard for a long time. It isn't easy, but it is simple. Don't over complicate it or whatever.