Post caption
This video is to inspire men in particular to think about what we buy, why and who we’re doing it for. The key to a future you want is often trapped in screen time and car payments. Porsche and Rolex are merely example brands that are easy to make the point but it’s a bigger look at where we’ve been trained to spend our money. Recognizing the forces behind your decisions is the first step towards liberation-and its time for men in particular to embrace individualism far more strongly to break the cycle of domination for future generations- as we’ve come particularly vulnerable to the herd effects of algorithmic capitalism.
Study I mention is by MaritzCX.
Transcript
Is Porsche or Rolex more cooked? Let's play a game. How many Porsche nine elevens have been built? Over a million. There are more nine elevens on American roads than adult residents of San Francisco. Half the orthodontists in America have a Porsche of some kind parked in the garage. The most aspirational car of the twentieth century is now the Rolex Submariner of automobiles. Technically excellent, completely played out. Rolex makes a million watches a year. It's an tier signaler at the top. This leads to the fundamental problems with status symbols. They work until everyone has them and consumer men, the lowest on the totem pole despite their tweets about the taste economy, are the last ones to get the memo. The average monthly car payment in America is now $748 and it's a prime example of the theory of symbolic violence. It describes when dominated groups participate in their own domination, not through worse, through culture. When the system makes you feel inadequate and you respond by trying to buy your way into identity with a fucking Macan. Man must work commercial real estate instead of hunt. Man make up with fast car, he drives slow. There's a specific tier of luxury vehicles designed specifically for this purpose. Leasable luxury. The Porsche Cayenne, the BMW x three to x five, the Rank Rover Sport. These are the entry points. The monthly payments that just barely fit if you stretch, that signal only to the opposite sex that don't know any better. It perpetuates a best system unknowingly. They haven't graduated to the write off class yet. A consumer research firm conducted a study on what male Americans who make over 200 k actually drive. The answer, the Ford f one fifty. For Americans earning over 500, the same answer. Long live the Better. And now the taste economy signals the vintage Land Rover or American muscle with a fully restored engine. Real ones are more excited about the minivan with the Hellcat engine, in a world where 90% of those Porsches never see a track day and disregard all of this for the ones that do and driverless means lots of kids will never learn to drive, period. Perhaps the biggest flex of all is being able to drive stick with a little bit of ice in your veins.
