Viral Hooks
Trending short videosAI tool solves business problem
R

@rpn

Instagram · Talking Head Edit

@rpn We live in very exciting times and @perplexity Computer is setting the stage.  2026 is an incredible year for creators and entrepreneurs. Agents have become extremely useful, and it’s very rewarding connecting with small business owners to show them how AI can benefit their business. Toby “Tigerheart” Grear is a professional MMA fighter who runs a martial arts school here in North Carolina. We used @perplexity to completely overhaul his website which will help him unlock online classes, streamline all customer relationship management and turbocharge his marketing outreach. I love Perplexity because it orchestrates the top models from the frontier labs, deploying sub-agents to complete a task. This is important because every model has their own speciality, and Perplexity intelligently assigns the best one for the specific sub-tasks. None of this was possible even a year and a half ago. Comment COMPUTER and I will send you a link to recreate this build for yourself  @perplexity #perplexitypartner

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The edit1 shot · 13 text
Shots Text1:30

Performance

Views
3.7M
Likes
71.9K
Comments
1.2K
Engagement
2%
Outlier
55.2×
Length · 12 Jun 2026
1:30

Video #33774 · Talking Head Edit

AI tool solves business problemfrom @rpn

[01]

Overview

The creator presents a case study where he uses the AI tool Perplexity to solve the business growth challenges of a martial arts school. He identifies the owner's needs (marketing, web development, client management), demonstrates how the AI builds a comprehensive solution including a website and admin dashboard, and showcases the final product and its positive impact, including an added competitor analysis feature, ultimately proving the tool's value in increasing revenue.

[02]

Simple outline

  1. 1Pose quantifiable challenge
  2. 2Contrast with costly alternative
  3. 3Demonstrate automated solution
  4. 4Reveal unexpected upgrade
  5. 5Confirm value and impact

[03]

Related videos

[04]

Classification

Concepts
Case Study BreakdownShowcase
Elements
B-Roll CutawayVoiceoverText OverlayMotion Graphics

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Title hook · 35%

Make your business more money with AI agents

Verbal hook · 50%

Let's see if we can add $5,000 a month to this martial arts school using Perplexity Computer.

Visual hook · 15%

The creator stands in a boxing gym, holding a laptop and speaking directly to the camera, with a boxing ring and other people visible in the background. The dynamic, non-office environment and the creator's active posture create immediate visual interest.

[06]

Hook template

Steal this for your own video

Let's see if we can add [$revenue goal] a month to this [business type] using [tool or method].

  • — Let's see if we can add $10,000 a month to this nail salon using a single automation tool.
  • — Let's see if we can add $3,000 a month to this real estate agent's pipeline using AI.
  • — Let's see if we can add $50,000 a month to this e-commerce brand using one underrated strategy.

[07]

Hook and payoff

The promise the opener makes, and how the video pays it back

Hook

State a specific, high-stakes, and quantifiable challenge that the product will attempt to solve for a specific subject, creating immediate intrigue and a clear promise of value.

Payoff

Quantify the final result in terms of the initial challenge (e.g., time saved, money earned) and then broaden the narrative to a universal, inspiring message, making the specific case study feel accessible and empowering for the entire audience.

[08]

Narrative framework

The structural pattern this video runs on

Framework

The Case Study Transformation

To demonstrate a product's value by solving a real-world, quantifiable problem for a relatable subject, contrasting the new solution with the costly and inefficient traditional method, and then exceeding expectations with an unexpected feature.

  1. 1

    The Human Cost Calculation

    Introduce a relatable subject and have them articulate the problem in terms of the expensive, time-consuming, or complex 'old way' of doing things. This establishes the baseline for comparison and raises the perceived value of a potential solution.

  2. 2

    The Solution Gauntlet

    The narrator accepts the challenge and initiates the process using the product. This is often shown in a fast-paced montage to emphasize the solution's speed and efficiency in contrast to the previously established 'old way'.

  3. 3

    The Initial Proof

    Reveal the first version of the solution that directly addresses the subject's initial problem. Show the subject's positive reaction to provide social proof and validation for the product's core competency.

  4. 4

    The Aspirational Escalation

    The now-impressed subject proposes a more advanced, 'what if' feature. This raises the narrative stakes and demonstrates a newfound belief in the product's capabilities, shifting from problem-solving to possibility-creation.

  5. 5

    The Exceeded Expectation

    Show the product not only fulfilling the advanced request but also adding further automated value (e.g., proactive updates, strategic insights). This proves it's more than just a tool—it's a strategic partner that anticipates needs.

Themes

  • AI for business
  • Entrepreneurship
  • Business growth
  • Technological solutions

Techniques

  • Case study storytelling
  • Problem-solution narrative
  • Product demonstration

Trends

  • AI agents
  • Business automation

Post caption

We live in very exciting times and @perplexity Computer is setting the stage.  2026 is an incredible year for creators and entrepreneurs. Agents have become extremely useful, and it’s very rewarding connecting with small business owners to show them how AI can benefit their business. Toby “Tigerheart” Grear is a professional MMA fighter who runs a martial arts school here in North Carolina. We used @perplexity to completely overhaul his website which will help him unlock online classes, streamline all customer relationship management and turbocharge his marketing outreach. I love Perplexity because it orchestrates the top models from the frontier labs, deploying sub-agents to complete a task. This is important because every model has their own speciality, and Perplexity intelligently assigns the best one for the specific sub-tasks. None of this was possible even a year and a half ago. Comment COMPUTER and I will send you a link to recreate this build for yourself  @perplexity #perplexitypartner

Text overlays

  • title · beginning

    Make your business more money with AI agents

  • informational · beginning

    $5,000

  • branding · beginning

    perplexity

  • contextual · beginning

    MMA fighter

  • contextual · middle

    MAINTAIN

  • contextual · middle

    INFRASTRUCTURE,

  • contextual · middle

    ONLINE

  • contextual · middle

    PORTAL FOR

  • contextual · middle

    FACILITATE

  • contextual · middle

    COMPUTER

  • contextual · middle

    WEBSITE.

  • contextual · middle

    ADMIN

  • contextual · end

    COMPUTER

Transcript

See if we can add $5,000 a month to this martial arts school using Perplexity Computer. So this is Toby Tigerheart Tier, professional MMA fighter who runs a martial arts school here in North Carolina. I wanted to know who he'd need to hire to add $5,000 in revenue a month to his business. And I could think of at least five to 10 people I could hire. Worst of all, somebody in the market. I I would wanna hire somebody who could do the website. Create a website that's more effective. Toby explained he'd need a social content strategist, a marketing outreach person, and a web developer to build and maintain the infrastructure to scale the online classes and a portal for his clients to facilitate payments, scheduling, training plans, etcetera. Alright. I'm gonna see if we can build that for you with Perplexity Computer. No that's what we did. We planned to structure the build then went back to the lab to let let computer do its thing. About an hour later, we had this modern website. Perplexity even handled all of the imagery and branding based on the little context we gave it, as well as a one stop shop admin dashboard for all of his needs. We came back to the gym, and Toby couldn't believe the results. Then he had another idea. He said, what if it was a tab that tracked the highest performing social worst across all the competitors within a 50 mile radius? Damn great idea. So we built that in too, but we took it a step further. This also builds a content strategy for Toby and automatically updates every Monday at 7AM. Toby said this will save him hours better day and bring in a lot more clientele, which he's confident will unlock even more than $5,000 a month in extra revenue for his business. And we did that all in just a few hours. Now the best part is that anybody has the ability to build this for their own business or personal plans all through the power of computer. This wasn't possible a year and a half ago. It's an incredible time to be alive for creators and entrepreneurs.

AI tool solves business problem | Viral Hooks