@calebbmcdaniell
Instagram · Carousel
@calebbmcdaniell Had a time at USC with @drinkpoppi 🍏 #poppipartner
Trending short videosMan promoting Poppi soda drink
Performance
- Views
- 2.4M
- Likes
- 160.4K
- Comments
- 953
- Engagement
- 6.7%
- Outlier
- 77.4×
Video #39277 · Carousel
Man promoting Poppi soda drinkfrom @calebbmcdaniell
[01]
Overview
A young man, identified as a brand partner, poses for a photo at a promotional event for the beverage brand Poppi. He is wearing a branded 'Team poppi' t-shirt and holding a can of the drink, standing in front of a pink Poppi-branded stand and umbrella, creating a clear piece of influencer marketing content.
[03]
Related videos
16.5M549.1×Couple posing at Poppi brand event@aniyaaharvey · Lifestyle Showcase
1.6MWoman holding Poppi soda can@olandria · Product Showcase
13.5M14.6×Responding to comment with product launch@drinkpoppi · Q&A Response
1.1M14.7×Personal invitation for brand giveaway.@robert_rausch · Fourth Wall Break
890K4.9×Influencer product launch montage@drinkpoppi · Lifestyle Showcase
583.7K5.7×Founder announces brand giveaway deal@drinkpoppi · Product Promo
2.6M34.8×Aesthetic product ad with summer vibe@olandria · Vibe Showcase
1M33.4×Man in Poppi Subway overalls@drinkpoppi · Giveaway Announcement
1.6M52×Reacting to their Super Bowl ad.@drinkpoppi · Milestone Celebration
2.1M523×Man serving Culture Pop soda@noahkahanmusic · Brand Showcase
249.4K2.5×Founder promotes brand with costume@drinkculturepop · Relatable One Shot
3.7M5.8×Vibe showcase for new drink@drinkpoppi · Product Promo[04]
Classification
Format
Concepts
Elements
Account
[05]
Hook analysis
What stops the scroll in the first 3 seconds
Verbal hook · 15%
Had a time at USC with @drinkpoppi 🍏 #poppipartner
Visual hook · 85%
The vibrant pink of the branded umbrella and stand creates a strong color pop that immediately attracts the eye. This is paired with the human interest of a relaxed, smiling person and a clear, centered focus on the brightly colored product can.
[06]
Hook template
Steal this for your own video
A bold setup with a as the centerpiece, paired with a relaxed holding the , shot front-and-center against a matching .
- — A bold red setup with a branded cart as the centerpiece, paired with a relaxed street vendor holding the sauce bottle, shot front-and-center against a matching red canopy.
- — A bold yellow setup with a branded display stand as the centerpiece, paired with a relaxed athlete holding the supplement tub, shot front-and-center against a matching yellow event backdrop.
- — A bold green setup with a branded market stall as the centerpiece, paired with a relaxed founder holding the skincare jar, shot front-and-center against a matching green umbrella.
Themes
Techniques
Trends
Post caption
Had a time at USC with @drinkpoppi 🍏 #poppipartner