Viral Hooks
Trending short videosHow to build an AI coach
A

@angus.sewell

Instagram · Talking Head Edit

@angus.sewell I had to kinda oversimplify the system for the sake of fitting this in a one minute vid. There’s more to it when it comes to estimating calories, tracking your weight and supplements and stuff like that. I’d just download the guide on this - comment “gains” and I’ll send your way #ai #buildwithai #vibecoding #fitness

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The edit1 shot · 19 text
Shots Text0:59

Performance

Views
592.2K
Likes
10.9K
Comments
3.7K
Engagement
2.5%
Outlier
36.6×
Length · 20 Aug 2026
0:59

Video #39504 · Talking Head Edit

How to build an AI coachfrom @angus.sewell

[01]

Overview

The creator critiques an expensive fitness coaching program, then provides a step-by-step tutorial on how to build a personal AI-powered fitness and nutrition tracker using Telegram, a database, and AI prompts. He demonstrates how the system ingests voice and text messages, parses the data, and can be used to create automated coaching reminders, ultimately offering this knowledge for free as an alternative to costly services.

[02]

Simple outline

  1. 1Expose an overpriced service
  2. 2Propose a free DIY version
  3. 3Demonstrate the build process
  4. 4Reveal the automated outcome
  5. 5Offer the complete blueprint

[03]

Related videos

[04]

Classification

Concepts
Tutorial / How ToOpportunity ExplainerTrendjacking
Elements
Screen RecordingB-Roll CutawayText OverlayJump Cut

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Title hook · 25%

Ashton Hall is a Claude wrapper

Verbal hook · 50%

Jim bros are downloading Ashton Hall.

Visual hook · 25%

A close-up of the creator's face is overlaid on a still image of a very muscular man, creating an immediate and slightly jarring visual juxtaposition.

[06]

Hook template

Steal this for your own video

[audience] are paying for [expensive product] when you can just build it yourself for free.

  • — Gym bros are paying for AI coaching apps when you can just build it yourself for free.
  • — Small business owners are paying for CRM software when you can just build it yourself for free.
  • — New parents are paying for sleep coaching programs when you can just build it yourself for free.

[07]

Hook and payoff

The promise the opener makes, and how the video pays it back

Hook

Present a popular but absurdly expensive service, framing it as a problem to be solved and creating immediate intrigue through a provocative claim.

Payoff

The creator claims personal ownership of the system, reiterates the massive value proposition (saving money/time), and provides a clear call to action for the audience to get the full blueprint by following or commenting.

[08]

Narrative framework

The structural pattern this video runs on

Framework

The DIY Disruptor

To deconstruct an overpriced or inefficient service and then demonstrate, step-by-step, how to build a superior, automated alternative for free using accessible tools and proprietary instructions (prompts/code).

  1. 1

    The Absurd Premise

    Identify a common service or product and expose its high cost and perceived low-value proposition, creating an immediate sense of injustice or absurdity for the viewer.

  2. 2

    The DIY Challenge

    Pivot directly from the problem by asking a rhetorical question that proposes building a better, cheaper alternative from scratch, positioning the rest of the video as the solution.

  3. 3

    The Component Assembly

    Quickly list the 2-3 core tools or platforms required for the build, making the solution feel tangible and accessible to the viewer.

  4. 4

    The Foundational Incantation

    Display a complex-looking but 'copy-pasteable' block of instructions (code, a prompt, a recipe) that builds the core structure of the solution, establishing the creator's authority.

  5. 5

    The Interface Incantation

    Display a second block of instructions that builds the user-facing or interactive part of the solution, showing the progression of the build.

  6. 6

    The Live Demonstration

    Provide tangible, visual proof of the system in action, showing a user input and the immediate, successful output to validate the concept.

  7. 7

    The Intelligence Layer Reveal

    Briefly explain the 'magic' that happens in the background, processing the input and making the system smart, which adds a layer of sophistication.

  8. 8

    The Aspirational Outcome

    Showcase the final, automated result that directly replaces and improves upon the initial expensive service, delivering the ultimate payoff.

Themes

  • DIY solutions
  • Democratization of technology
  • Cost-saving
  • Personal data tracking

Techniques

  • Screen recording
  • Voiceover narration
  • Text overlays

Trends

  • AI automation
  • Personal productivity systems
  • Critiquing influencer products

Post caption

I had to kinda oversimplify the system for the sake of fitting this in a one minute vid. There’s more to it when it comes to estimating calories, tracking your weight and supplements and stuff like that. I’d just download the guide on this - comment “gains” and I’ll send your way #ai #buildwithai #vibecoding #fitness

Text overlays

  • title · beginning

    Ashton Hall is a Claude wrapper

  • contextual · beginning

    Gym bros are downloading Ashton Hall

  • contextual · beginning

    Look up what his coaching program actually includes

  • contextual · middle

    motivational support from Ashton Hall

  • contextual · middle

    Can we build this ourselves?

  • informational · middle

    Get this telegram app

  • informational · middle

    And a database to store your health info

  • contextual · middle

    Now give this gargantuan prompt

  • contextual · middle

    To your AI agent of choice

  • contextual · middle

    Create a health chat like this in Telegram

  • contextual · middle

    And let this prompt absolutely rip

  • contextual · middle

    When you text or send voice messages to Telegram..

  • contextual · middle

    It will send a confirmation message

  • contextual · middle

    And then save it to this messages table

  • contextual · middle

    Now you can create things like a nutrition coach

  • contextual · middle

    Or even a training coach

  • contextual · end

    That'll text you being like, yo, you gotta hit the gym, dude

  • call-to-action · end

    Follow your boy instead

  • call-to-action · end

    I'll show you how to build cool stuff like this for free

Transcript

Jim bros are downloading Ashton Hall. Look up what his coaching program actually includes. Motivational support from Ashton Hall. That's about $8,000, please. Get this Telegram app and a database to store your health info. Now give this gargantuan prompt to your AI agent of choice, and it will create a fucking shitload of tables, dude. Create a health chat like this in Telegram, and let this prompt absolutely rip. We wanted to create a workflow that when you text or send voice messages to Telegram, oh, I ate some tandoori chicken, dude. I had a very short legs workout. It will send a confirmation and then save it to this messages table. Now we wanna run this next prompt, which will create a workflow that will look at at all of these pending messages, figure out what you worse trying to say, whether it was like food or worse, and then write it down in the correct table. Now you can create things like a nutrition coach or even a training coach that'll text you being like, yo, you you gotta hit the gym, dude. This is actually my system, by the way. You don't need to pay $8 for Ashton Hall to send you motivational quotes. Follow your boy instead. I'll show you how to build cool stuff like this for free.

How to build an AI coach | Viral Hooks