Viral Hooks
Trending short videosBulletproof makeup prep tutorial
I

@izzydavey99

TikTok · Prop Yap

@izzydavey99 You girlies asked for an in depth makeup routine, so here it is. This is my BULLET proof makeup routine. This is not thick makeup it’s just long wearing. #makeup #makeuptut #makeuphacks #longlastingmakeup #fyp

View original on TikTok

The edit1 shot · 0 text
Shots12:30

Performance

Views
289.8K
Likes
26.9K
Comments
140
Engagement
9.3%
Outlier
10.4×
Length · 26 Aug 2026
12:30

Video #40368 · Prop Yap

Bulletproof makeup prep tutorialfrom @izzydavey99

[01]

Overview

The creator addresses the common problem of makeup disappearing throughout the day and introduces her 'bulletproof' makeup routine. She begins the tutorial by focusing on the crucial skin preparation stage, showcasing three specific skincare products and explaining her method of layering and drying each one to ensure maximum hydration before any makeup is applied.

[02]

Simple outline

  1. 1State a universal problem
  2. 2Promise a superior solution
  3. 3Break a conventional rule
  4. 4Detail the foundational step
  5. 5Justify the technique

[03]

Related videos

[04]

Classification

Format
Concepts
Tutorial / How ToValue Vlog

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Verbal hook · 75%

Every single time you do your makeup, it feels like your face has eaten the makeup within a couple of hours.

Visual hook · 25%

The creator actively brushes and ties her long hair into a bun, a clear visual cue that she is preparing for a makeup or skincare routine.

[06]

Hook template

Steal this for your own video

Every time you [common frustrating action], your [desired result] [disappoints you in a specific way] — and I finally figured out why.

  • — Every time you meal prep on Sunday, your food tastes bland and soggy by Tuesday — and I finally figured out why.
  • — Every time you post on social media, your content gets zero engagement within a few hours — and I finally figured out why.
  • — Every time you work out consistently, your progress stalls after the first two weeks — and I finally figured out why.

[07]

Hook and payoff

The promise the opener makes, and how the video pays it back

Hook

The video opens by articulating a highly relatable and specific frustration, immediately capturing the attention of anyone who has experienced it.

Payoff

The payoff is the completion of the foundational first step, satisfying the viewer's initial curiosity and providing them with the first piece of actionable value promised in the hook.

[08]

Narrative framework

The structural pattern this video runs on

Framework

The Rule-Breaker's Method

To solve a common problem by presenting a proprietary, step-by-step method that establishes authority by intentionally defying a conventional rule, focusing on the 'why' behind the technique rather than just the 'what'.

  1. 1

    The Universal Problem Hook

    States a common, frustrating problem that the target audience immediately recognizes, making them feel understood.

  2. 2

    The Hyperbolic Solution Promise

    Introduces a named, proprietary, or extreme solution ('bulletproof') that claims to solve the problem completely, creating intrigue.

  3. 3

    The Parameter Definition

    Manages viewer expectations by clearly defining what the solution is and isn't (e.g., 'not natural, but not full glam'), positioning it as a practical, achievable outcome.

  4. 4

    The 'Technique Over Tools' Proclamation

    Establishes that the method's success relies on the process, not specific products, which empowers the viewer and broadens the appeal.

  5. 5

    The Counter-Intuitive Twist

    Reveals a core part of the method that directly contradicts common knowledge or expert advice ('I don't use a primer'), creating a powerful hook that challenges the viewer's assumptions and makes them eager to see the justification.

  6. 6

    The Foundational Process

    Initiates the tutorial by breaking down the first and most crucial stage of the overall method, showing the viewer where to begin.

  7. 7

    The Method Breakdown

    Details the exact sequence of actions for the first stage, emphasizing order, timing, and a specific 'secret' technique (layering and drying) that is key to the process.

  8. 8

    The Rationale

    Explains the logic behind the unconventional method, justifying the previous steps and reinforcing the creator's authority and the method's validity.

Themes

  • Beauty
  • Self-care
  • Problem-solving

Techniques

  • Direct address
  • Product demonstration

Trends

  • GRWM (Get Ready With Me)
  • In-depth routine

Post caption

You girlies asked for an in depth makeup routine, so here it is. This is my BULLET proof makeup routine. This is not thick makeup it’s just long wearing. #makeup #makeuptut #makeuphacks #longlastingmakeup #fyp

Transcript

Every single time you do your makeup, it feels like your face has eaten the makeup within a couple of hours. I'm gonna show you how I do my quite literal bulletproof makeup. This is not natural, but it's not full glam. This is like an everyday in the middle kind of art. Now the makeup products, these can be interchanged with your makeup products. However, there are certain things that I believe make my makeup stick to my face, and I don't use a primer. First things first I'm gonna prep the skin. I use three products. Rank glazing milk, triple PDRN gel toner from yes white and the Ole Hendrickson strength peptide boost moisturizer. I'll be using stages worst second, third. Let them dry for a couple of minutes in between each one. I use my fan to dry them. I do genuinely believe that it makes a difference. You let your skincare products sink into your skin naturally. What you wanna do is hydrate your skin as

Bulletproof makeup prep tutorial | Viral Hooks