@anushcache
Instagram · Speaker address
@anushcache ranking forgotten Indian chips
@anushcache
Instagram · Speaker address
@anushcache ranking forgotten Indian chips
Performance
Video #41297 · Speaker address
[01]
The creator ranks several discontinued or 'forgotten' Indian snack brands on a tier list from S to D. For each snack, she provides a personal review, shares nostalgic memories related to its branding, advertising, or associated collectibles (like Tazos), and places its image in the appropriate tier. She also includes two non-chip snacks (Cadbury Bytes and Little Hearts) and ends with a call-to-action for viewers to suggest more forgotten snacks for a potential part two.
[02]
[03]
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[05]
What stops the scroll in the first 3 seconds
Title hook · 35%
Ranking forgotten Indian chips
Verbal hook · 25%
Ranking forgotten Indian chips.
Visual hook · 40%
A woman speaking directly to the camera with a prominent, colorful tier list graphic (S, A, B, C, D) visible in the lower half of the screen, immediately establishing the video's ranking format.
[06]
Steal this for your own video
A colorful graphic fills the lower half of the screen while a creator faces the camera, ready to sort into tiers.
[07]
The promise the opener makes, and how the video pays it back
Hook
A direct, clear statement of the video's premise and the category of items being ranked, immediately establishing the theme of nostalgia and judgment.
Payoff
A direct call to the audience to submit their own suggestions for items that were missed, which simultaneously validates their opinions and explicitly seeds the idea for a sequel.
[08]
The structural pattern this video runs on
Framework
The Nostalgia Gauntlet
Systematically ranking a list of nostalgic or 'forgotten' items using a visual tier-list format. Each placement is justified with a blend of objective critique and subjective, personal anecdotes to maximize both relatability and debate.
The Balanced Opener
Begins with a mid-tier ranking for the first item, establishing a nuanced and credible perspective by mixing praise for one aspect (e.g., branding) with criticism for another (e.g., quality).
The God-Tier Declaration
Immediately follows with an undisputed top-tier ranking for the next item. This creates a dynamic high point, uses superlative language, and often includes a community-rallying call to action (e.g., 'bring it back').
The Anecdotal Justification
Ranks an item based not just on its intrinsic quality, but on a powerful, shared cultural memory or experience associated with it (e.g., a free toy, a famous ad campaign).
The Solid Contender
Places an item in a high-but-not-highest tier, filling out the list and maintaining a sense of fair evaluation before the next major emotional beat.
The Rule-Bending Bonus
Intentionally includes an item that technically doesn't fit the stated category. This act of breaking the rules makes the format feel more spontaneous and authentic, justifying it with overwhelming popular sentiment.
The Controversial Takedown
Places a widely beloved item in the lowest tier. The creator explicitly acknowledges the potential for backlash, framing the opinion as a brave, honest take designed to spark maximum debate and engagement.
ranking forgotten Indian chips
title · beginning
Ranking forgotten Indian chips
call-to-action · middle
comment if u want me to make one
Ranking forgotten Indian chips. Let's start out with Hippo. I'm gonna put that at a b tier. Might be controversial. Hippo delicious baked munchies. Take that Hippo. I really loved Hippo for what it was. I think it was one of the first few, like, non fried chips. They had really good branding and design. And I've seen a couple of brand case studies of them. I could do a video on it too, but the chips weren't that great. They were really dry, and they would get stuck in your teeth a lot. So for that reason, I'm gonna put it at a b. Best, we have Kulkore Solid Masti Immediate S tier. There is not a single time where I eat chips and don't remember Solid Masti. I think there was a yellow and a pink flavor but the yellow one was so good. And unlike any chip flavor I've tasted, even the form factor because it was a spiral, a lot more masala got stuck in the spiral, and it was too good. I don't know why they discontinued it. Let's start a petition, bring back solid musti. Eat. Then we have Cheetos green masala balls. I'm gonna put that at like a Better again because they got stuck in your teeth so much. But I love Cheetos for what it was in our childhood. Also, I really, really miss the Cheetos Tazo's era. I feel like chips brands should bring back Tazo's because it's had enough time to have this nostalgic value and we are in a time where a lot of like collectibles are part of the mainstream culture and consumerism. So rank back Cheetos Tazo's. Best, Lee is Chart Street. Who remembers this? I'm going to put that at an A tier. Also remember Saif Ali Khan was the brand ambassador and all the packaging in his metrosexual bad. I loved the Pani Puri Chart Street flavor. I think this is a very polarizing one for different people. And finally, we have Lay's Max Barbecue flavor. Yes tier for short. I have no idea why they discontinued this because recently I was in Bangkok and they have their own version of these Lays Max flavors. So clearly it's not something that's been fully discontinued but in India I guess maybe not enough people were buying it. So yeah, it's been forgotten. Also I know technically these are not chips better I'm also gonna bring back Cadbury Better Estee or for sure, so fucking good. So chocolaty, so filled with goodness, great form better, so easy to snack on. Why did they ever discontinue this? If anyone knows the reason, tell me because I feel like I've not been able to figure it out. According to me, everyone was eating it so it can't have been a popularity issue. And in a similar vein, we have Little Hearts. I am gonna put that in D Tier. And I feel like I am gonna get cancelled for that. Little Hearts is way more cute as a concept than it is in flavor. It's a very lame biscuit slash chip in my opinion best filled with sugar better cute and stands apart from everything else. But just for that I'm not gonna put it at a higher ranking. Are there any more Indian chips that have been forgotten that I missed? Let me know in the comments and maybe I can make a part two of this video.