Viral Hooks
Trending short videosWoman holding a pink blush stick.
R

@rhode

Instagram · Carousel

@rhode flutter by 🦋🔒 ​ behind the scenes of our new limited edition collaboration. yours tomorrow—september 15th at 9am PT, only on rhodeskin.com.​

View original on Instagram

Performance

Views
3M
Likes
197.9K
Comments
351
Engagement
6.7%
Outlier
36.7×

Video #42536 · Carousel

Woman holding a pink blush stick.from @rhode

[01]

Overview

A medium close-up, profile photo of a woman holding a new pink blush/lip tint stick. The image serves as a 'behind-the-scenes' teaser to build anticipation for a limited edition product launch, as detailed in the caption.

[03]

Related videos

[04]

Classification

Format
Concepts
Hype TeaserLifestyle Showcase
Elements
Direct FlashIntimate Close-Up

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Verbal hook · 85%

behind the scenes of our new limited edition collaboration. yours tomorrow—september 15th at 9am PT

Visual hook · 15%

A soft-lit, aesthetic profile shot of a woman holding a new beauty product, creating curiosity and a 'behind-the-scenes' feel.

[06]

Hook template

Steal this for your own video

Behind the scenes of our new [limited-edition release]. Yours [launch date and time].

  • — Behind the scenes of our new limited-edition blush stick. Yours September 15 at 9 a.m. PT.
  • — Behind the scenes of our new limited-edition coffee blend. Yours October 3 at 8 a.m. ET.
  • — Behind the scenes of our new limited-edition art print. Yours May 12 at noon GMT.

Themes

  • natural beauty
  • product anticipation
  • minimalism

Techniques

  • direct flash
  • profile shot
  • soft lighting

Trends

  • soft glam makeup
  • behind-the-scenes content
  • product teaser

Post caption

flutter by 🦋🔒 ​ behind the scenes of our new limited edition collaboration. yours tomorrow—september 15th at 9am PT, only on rhodeskin.com.​

Woman holding a pink blush stick. | Viral Hooks