Viral Hooks
Trending short videosSurreal butterflies on NYC street sign
N

@nyc_dot

Instagram · Carousel

@nyc_dot Dolly, this 9-2-5 is for you... 🦋 Today (9/25) has been declared Dolly Parton Appreciation Day across Manhattan. NYC will Always Love You, @dollyparton! ✨ #9to5day

View original on Instagram

Performance

Views
147.7K
Likes
9.8K
Comments
62
Engagement
6.7%
Outlier
14.5×

Video #43143 · Carousel

Surreal butterflies on NYC street signfrom @nyc_dot

[01]

Overview

This is an artistic photograph of a street corner in New York City, specifically 9th Ave and W 25th St. The creator has used a combination of long exposure to blur the city's motion and selective color to make the background monochrome while highlighting green street signs and three digitally-inserted, glowing butterflies. The purpose is to create a whimsical, surreal image celebrating 'Dolly Parton Appreciation Day' in Manhattan, as mentioned in the caption.

[03]

Related videos

[04]

Classification

Format
Concepts
Location ShowcaseArtistic Homage
Elements
Long Exposure PhotographySurreal JuxtapositionDigital Composite Overlay

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Verbal hook · 20%

Dolly, this 9-2-5 is for you... 🦋

Visual hook · 80%

The strong visual contrast between the desaturated, black-and-white city scene and the vibrant, glowing colors of the digitally added butterflies and street signs. This selective color and surreal juxtaposition immediately captures attention and creates a sense of magic.

[06]

Hook template

Steal this for your own video

Frame a desaturated [familiar setting], then make [recognizable detail] and [surreal addition] glow in vivid color against it.

  • — Frame a desaturated city intersection, then make the street signs and glowing butterflies pop in vivid color against it.
  • — Frame a desaturated kitchen, then make the recipe card and floating, glowing strawberries pop in vivid color against it.
  • — Frame a desaturated library aisle, then make a book cover and glowing paper birds pop in vivid color against it.

Themes

  • Urban Magic
  • City Life
  • Artistic Expression
  • Whimsy

Techniques

  • Long Exposure
  • Selective Color
  • Digital Compositing
  • Motion Blur

Trends

  • Surreal Photo Edits

Post caption

Dolly, this 9-2-5 is for you... 🦋 Today (9/25) has been declared Dolly Parton Appreciation Day across Manhattan. NYC will Always Love You, @dollyparton! ✨ #9to5day

Surreal butterflies on NYC street sign | Viral Hooks