Viral Hooks
Trending short videosHailey Bieber's pink gala look
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@rhode

Instagram · Carousel

@rhode pink all over 🎀 hailey’s gala glam by @maryphillips. rhode product breakdown: ✨ peptide eye prep ✨ glazing milk + barrier butter ✨ highlight milk in 01 on her body ✨ pocket bronze in sunbed ✨ something new on her cheeks + lips ✨ peptide lip shape in balance

View original on Instagram

Performance

Views
5.4M
Likes
361.4K
Comments
592
Engagement
6.7%
Outlier
25.2×

Video #46143 · Carousel

Hailey Bieber's pink gala lookfrom @rhode

[01]

Overview

This is a 9-photo carousel post documenting Hailey Bieber's preparation for a gala. It functions as a multi-purpose piece of content, acting as a 'Get Ready With Me' showcase, a product promotion for her beauty brand 'rhode', and a fashion feature detailing her pink gown. The mix of portraits, detail shots, and product photos provides a comprehensive behind-the-scenes narrative for her audience.

[03]

Related videos

[04]

Classification

Format
Concepts
Behind The ScenesProduct ShowcaseLifestyle Carousel
Elements
Intimate Close-UpRetro AestheticProduct PlacementDirect Flash

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Verbal hook · 85%

pink all over 🎀 hailey’s gala glam

Visual hook · 15%

The first image features a split-panel composition of celebrity Hailey Bieber with a soft, dreamy aesthetic against a dusk skyline, immediately establishing a high-fashion, editorial mood that encourages swiping.

[06]

Hook template

Steal this for your own video

[Color or theme] all over [emoji] [Person or brand]'s [event or occasion] [vibe word]

  • — Blue all over 💙 my sister's wedding weekend glam
  • — Green all over 🌿 our spring menu launch glow-up
  • — Black all over 🖤 Marcus's marathon race-day prep

Themes

  • Celebrity Glamour
  • Behind-the-Scenes Access
  • Brand Promotion
  • Femininity

Techniques

  • Film Grain Emulation
  • Direct Flash Photography
  • Shallow Depth of Field
  • Mixed Perspectives

Trends

  • Photo Dump
  • GRWM (Get Ready With Me)
  • Soft Glam Makeup

Post caption

pink all over 🎀 hailey’s gala glam by @maryphillips. rhode product breakdown: ✨ peptide eye prep ✨ glazing milk + barrier butter ✨ highlight milk in 01 on her body ✨ pocket bronze in sunbed ✨ something new on her cheeks + lips ✨ peptide lip shape in balance

Hailey Bieber's pink gala look | Viral Hooks