Trending short videosTrying new fall drink recipe

L

@littlejoycoffee

Instagram · Vlog

@littlejoycoffee Day 8 of trying new drinks for the fall menu: salted honey rosemary latte This syrup recipe is super quick and easy, unlike some of the others we’ve posted on here. So if you’re going to make one, this might be a good bet! 1 cup honey 1/3 cup water 1 tsp salt 4-5 sprigs of fresh rosemary Gently simmer all ingredients for about five-8 minutes. Just as the rosemary begins to loose its color and start turning brown, remove from heat. Let’s the rosemary strap in the honey as it cooks. Pluck out the rosemary and store in a jar at room temp. Should last a very long time!

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The edit1 shot · 13 text

Shots Text1:11

Performance

Views: 286K
Likes: 14.8K
Comments: 203
Engagement: 5.2%
Outlier: 2.4×
Length · 24 Aug 2025: 1:11

Video #12138 · Vlog

Trying new fall drink recipefrom @littlejoycoffee

[01]

Overview

The video documents the process of trying a new coffee recipe for a fall menu. The creator and his colleagues prepare a salted honey rosemary latte, taste it, and give their opinions. The video ends with the creator deciding to add the drink to the menu based on positive feedback.

[02]

Simple outline

1Introduce new item
2Staff taste test
3Final decision maker

[03]

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[04]

Classification

Format

Concepts

Day X of Doing Y

Elements

Text OverlayB-Roll Cutaway

Account

Local Business Brand

Topics

Coffee Recipes Food Beverages

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Title hook · 15%

Today is eight

Verbal hook · 70%

Today is day eight of trying new drinks tier we find one good enough for the fall menu.

Visual hook · 15%

The video opens with a shot of a man standing in a coffee shop, looking directly at the camera and holding a coffee tamper.

[06]

Hook template

Steal this for your own video

Today is day [number] of trying [product category] until we find one good enough for [seasonal menu or goal].

— Today is day 8 of trying fall lattes until we find one good enough for the menu.
— Today is day 3 of trying workout routines until we find one good enough for busy parents.
— Today is day 12 of trying logo designs until we find one good enough for the brand launch.

[07]

Hook and payoff

The promise the opener makes, and how the video pays it back

Hook

Introduce the concept of trying new drinks for the fall menu, creating anticipation for the outcome.

Payoff

The drink is approved for the menu, providing a satisfying resolution.

[08]

Narrative framework

The structural pattern this video runs on

Framework

Menu Item Approval

A new menu item is created and tested by staff, with the final decision resting on one person's approval.

1
The Suggestion Origin
Acknowledge the source of the drink idea, giving credit and context.
2
The Recipe Reveal
Show the ingredients and preparation process, building curiosity.
3
The Initial Taste Test
One staff member tries the drink and gives an initial positive reaction.
4
The Second Opinion
Another staff member tries the drink and provides a strong positive review.
5
The Top Ranking
The first staff member ranks the drink highly, emphasizing its quality.
6
The Final Verdict
The final decision maker initially resists, then concedes based on the other's enthusiasm.

Themes

Coffee
Fall
Recipes

Techniques

Montage
Voiceover
Text overlay

Trends

Recipe testing
Fall menu

Post caption

Day 8 of trying new drinks for the fall menu: salted honey rosemary latte This syrup recipe is super quick and easy, unlike some of the others we’ve posted on here. So if you’re going to make one, this might be a good bet! 1 cup honey 1/3 cup water 1 tsp salt 4-5 sprigs of fresh rosemary Gently simmer all ingredients for about five-8 minutes. Just as the rosemary begins to loose its color and start turning brown, remove from heat. Let’s the rosemary strap in the honey as it cooks. Pluck out the rosemary and store in a jar at room temp. Should last a very long time!

Text overlays

title · beginning
Today is eight
title · beginning
of trying new
title · beginning
until
title · beginning
Fall
title · beginning
Menu
informational · beginning
recipe in caption
title · middle
hot
title · middle
give it a try
contextual · middle
*mumbles incoherently*
title · end
wants this
title · end
menu
title · end
it on
title · end
the menu

Transcript

Today is day eight of trying new drinks tier we find one good enough for the fall menu. I think someone commented this, but, maybe not. If they did, I'll go back and find it. Today, we're doing a salted honey rosemary latte. We're gonna make it hot, which we don't often do. Let's give it a try. Gonna give this a garnet best for the camera. That's good. What do you mean you can't watch? Tier reminds me of the rosemary brown sugar latte we have in the winter menu. Probably give this one a strong yes. Yeah. The rosemary flavor is really good. Something about rosemary in a latte is just That's like in my like top two, tied with carrot cake for my favorite. 10 out of 10. Five rosemary leaves out of 10. Maybe. Maybe. What the heck? Okay. Fine. If Serena wants this on the menu, Serena gets it on the menu.