@docfluencermdo
Instagram · Multi-Speaker Montage
@docfluencermdo Someone who showed up every day to care for others is no longer here. We cannot treat this as ordinary. We cannot move on as if this is acceptable. ➡️Use your voice. Use your platform. Create your own reel starting with “Alex Pretti was one of us”. Collab with @docfluencermdo and help us flood the feed. #oneofus #alexpretti
Performance
Video #17351 · Multi-Speaker Montage
[01]
A group of healthcare professionals collaboratively tell the story of Alex Pretti, an ICU nurse who was killed while trying to help someone. They share details about his life, his last words ("Are you okay?"), and the broader implications for their community, concluding with a direct call to action for viewers to repost the campaign and spread awareness.
[02]
[03]
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[05]
What stops the scroll in the first 3 seconds
Title hook · 35%
ALEX PRETTI WAS ONE OF US
Verbal hook · 25%
Alex Preddy was one of us.
Visual hook · 40%
A grid layout showing eight different people speaking in unison, creating a strong sense of community and a powerful pattern interrupt.
[06]
Steal this for your own video
A grid of speaking in unison — all saying the same thing about .
[07]
The promise the opener makes, and how the video pays it back
Hook
A chorus of voices delivers a unifying statement that establishes a shared identity and introduces the central subject, creating immediate intrigue and a sense of community.
Payoff
The final speaker issues a direct, explicit, and actionable command to the audience, channeling the built-up emotional energy into a specific engagement task and dedicating the effort to the central subject.
[08]
The structural pattern this video runs on
Framework
The Collective Voice Manifesto
A multi-speaker, relay-style narrative that builds a case for collective action by humanizing a central figure, connecting their story to the group's core values, and escalating the emotional and moral stakes before issuing a direct call to action.
The Humanization Beat
A speaker provides specific, respectable details about the subject (name, role, service) to build empathy and establish their credibility as a member of the community.
The Professional Ethos
The narrative connects the subject's actions to the core, instinctual values of the entire professional group, framing their behavior as an embodiment of the group's identity.
The Moral Climax
A speaker reveals the most emotionally potent and character-defining detail of the story, designed to create a powerful emotional peak and highlight the subject's virtue.
The Collective Impact Statement
The focus is broadened from the individual's story to its direct impact on every member of the shared community, making the personal tragedy a universal issue.
The Systemic Framing
The incident is elevated from a singular event to a larger, systemic problem, shifting the narrative from grief to the need for protection and change.
The Universal Values Appeal
The argument expands beyond the core professional group to appeal to universal values (dignity, accountability), making the issue relevant to a broader audience.
The Call to Stand
A speaker explicitly states the purpose of the campaign, reinforcing the shared identity and declaring that the subject's fate could befall any member of the group.
Someone who showed up every day to care for others is no longer here. We cannot treat this as ordinary. We cannot move on as if this is acceptable. ➡️Use your voice. Use your platform. Create your own reel starting with “Alex Pretti was one of us”. Collab with @docfluencermdo and help us flood the feed. #oneofus #alexpretti
title · beginning
ALEX PRETTI WAS ONE OF US
contextual · beginning
FRANZISKA HAYDANEK, DO OBGYN
informational · beginning
HIS NAME WAS ALEX PRETTI
contextual · beginning
HARPREET TSUI, DO INTERNAL MED
informational · beginning
HE WAS AN ICU NURSE
contextual · beginning
ELIZABETH KAZARIAN, MD FAMILY MED
informational · beginning
HELPING SOMEONE WHO IS DOWN IS INSTINCT
contextual · middle
ALOK PATEL, MD PEDIATRICS
informational · middle
HIS LAST WORDS WERE: "ARE YOU OK?"
contextual · middle
OWAIS DURRANI, DO EMERGENCY MED
informational · middle
WHEN ONE HEALTH CARE WORKER IS LOST WHILE TRYING TO HELP
contextual · middle
DR. BAYO FAMILY MED
informational · middle
THIS IS BIGGER THAN ONE MOMENT
contextual · middle
TOMMY MARTIN, MD MEDICINE-PEDIATRICS
informational · middle
IF YOU BELIEVE IN TRANSPARENCY
contextual · end
OLIVIA RICHMAN, MD FAMILY MED
informational · end
AS HEALTH CARE PROVIDERS WITH PLATFORMS
call-to-action · end
SO HELP US SPREAD THE MESSAGE
call-to-action · end
AND COLLABORATING WITH @DOCFLUENCERMDO
informational · end
THIS IS FOR ALEX PRETTI
Alex Preddy was one of us. His name was Alex Preddy, and he served our veterans at the Minneapolis VA. He was an ICU nurse, part of our health care community. Helping someone who is down is instinct for us health care workers. It's who we are. His last words were, are you okay? That should stop you cold. When one health care worker is lost while trying to help, it impacts every single one of us. This is bigger than one moment. It's about how we protect those who step in to help. If you believe in transparency, human dignity, and accountability, this concerns all of us. As health care providers with a platform, we're here to take a stand for one of our own because Alex Preddy could good been any of us. So help us spread the message by reposting this campaign, creating your own, and collaborating with DocFlint or MDO. Do whatever you can to help us flood the feed. This is for Alex Preddy.