@mikaylanogueira
TikTok · Speaker address
@mikaylanogueira MIXSOON HAS LOST THEIR MIND! DO NOT SLEEP ON THIS ONE!!!! #mixsoon #mixsoonpartner #holidaydeals #blackfridaydeals #tiktokshopblackfriday @mixsoon
@mikaylanogueira
TikTok · Speaker address
@mikaylanogueira MIXSOON HAS LOST THEIR MIND! DO NOT SLEEP ON THIS ONE!!!! #mixsoon #mixsoonpartner #holidaydeals #blackfridaydeals #tiktokshopblackfriday @mixsoon
Performance
Video #5625 · Speaker address
[01]
The creator expresses shock over a significant discount on a Mixsoon skincare set, listing the five products included. She then demonstrates a skincare routine, applying the Glacier Water Hyaluronic Acid Serum, the Bean Essence, and the Bean Cream, explaining the benefits and texture of each product. She concludes by showing her glowing skin and reiterating the value of the deal to urge viewers to purchase.
[02]
[03]
[04]
[05]
What stops the scroll in the first 3 seconds
Verbal hook · 45%
I think McSoon has lost tier minds.
Visual hook · 55%
The creator makes a dramatic, wide-eyed facial expression while holding up a large collection of five skincare products, immediately signaling a surprising or shocking topic.
[06]
Steal this for your own video
Hold up to camera with a wide-eyed, shocked expression to signal an unbelievable .
[07]
The promise the opener makes, and how the video pays it back
Hook
The Insanity Hook: Open with an expression of shock or disbelief at the value of an offer, using specific numbers to quantify the deal's superiority.
Payoff
A clear visual demonstration of the final, desirable outcome, directly linked back to the initial unbelievable offer to validate the claims and drive conversion.
[08]
The structural pattern this video runs on
Framework
The Unbelievable Value Framework
Framing a product or service offer as so exceptionally valuable that it defies logic, then proving its quality through a focused demonstration and visual payoff to drive urgent action.
The Counter-Logic Frame
Justify the disbelief by explaining why the offer goes against normal expectations, such as a popular brand offering a steep discount instead of raising prices.
The Value Stack
Rapidly enumerate all the individual components, features, or items included in the offer to overwhelm the viewer with perceived value.
The Hero Component Spotlight
Isolate a single, compelling component of the offer for a detailed demonstration, making the abstract value tangible.
The Application Ritual & Sensory Proof
Demonstrate the 'hero' component in action, focusing on the user experience, sensory details (texture, feel), and immediate, visible results.
The Synergy Demo
Briefly introduce and layer a second component to show how the items work together to amplify the results.
The Holy Grail Endorsement
Apply a final component while providing a strong personal testimony of repeat use and loyalty to build trust and credibility.
The Visual Payoff & FOMO Close
Showcase the final, cumulative result, explicitly state that this outcome is the 'power' of the product, and create a strong sense of urgency by framing the offer as a deal one would be 'crazy' to miss.
MIXSOON HAS LOST THEIR MIND! DO NOT SLEEP ON THIS ONE!!!! #mixsoon #mixsoonpartner #holidaydeals #blackfridaydeals #tiktokshopblackfriday @mixsoon
I think McSoon has lost tier minds. This set is a $173, and they're giving it for 71. That's over a $100 off. Are you okay? Soon has been absolutely blowing up on TikTok. And instead of raising their prices, they're giving us these ridiculous discounts. Better tier Centella cleansing foam, iconic bean essence, Soybean Milk Serum, Glacier Water Hyaluronic Acid Serum, and the Best Cream all for $71 Morning, I went ahead and cleansed with the Centella Cleansing Foam. Better all of these serums, but today, I'm definitely in the mood for the Glacier Water Hyaluronic Acid Serum. This is going to hydrate my skin like crazy. It's like a drink of water for the face. Literally, the texture of better. It is really easy to incorporate hyaluronic acid into your routine. This is going to instantly absorb into your skin and give you that beautiful hydration and glow. Insanely lightweight. I'm already glowing with just that one product, but I am gonna top it off with some bean essence. I just love this so much. It's very gently exfoliate and it has a really unique texture. How smooth the skin? Finish it off with the bean cream. I just got a brand new jar. I cannot tell you how many of these I have gone through. Amazing if you get dry skin in the better. It doesn't break you out. That is the power of mix soon. This is a deal you do not wanna miss. Like, look at my skin, and you're crazy if you do.