@nudeproject
Instagram · Carousel
@nudeproject LIL KID, BIG DREAMS drop this thursday at 21:00 CET 🤎
@nudeproject
Instagram · Carousel
@nudeproject LIL KID, BIG DREAMS drop this thursday at 21:00 CET 🤎
Performance
Video #6540 · Carousel
[01]
A carousel of five editorial-style photos featuring football legend Ronaldinho modeling for the fashion brand 'Nude Project'. The photos showcase different outfits and creative concepts to promote the 'LIL KID, BIG DREAMS' collection, culminating in a final image with branding and launch details.
[02]
[03]
[04]
[05]
What stops the scroll in the first 3 seconds
Title hook · 35%
LIL KID, BIG DREAMS.
Verbal hook · 15%
LIL KID, BIG DREAMS drop this thursday at 21:00 CET 🤎
Visual hook · 50%
The immediate recognition of celebrity footballer Ronaldinho combined with surreal and artistic compositions, such as balancing a soccer ball, vase, and bicycle wheel on his head.
[06]
Steal this for your own video
Open on styled in to signal that this is unlike anything expected.
[07]
The promise the opener makes, and how the video pays it back
Hook
An initial textless or minimal-text visual slide that establishes the aesthetic and builds curiosity without giving away the core announcement.
Payoff
The caption acts as the final conversion mechanism, delivering the precise release date, time, and timezone to channel the generated hype into a specific action.
[08]
The structural pattern this video runs on
Framework
The High-Status Collab Reveal
Leveraging a short, visual-heavy sequence to build immediate anticipation, culminating in a dual-punch text reveal of an aspirational slogan and a high-status partnership.
The Aspirational Anchor
Introduce a short, punchy thematic slogan on the final slide that sets the emotional tone and narrative of the campaign.
The Authority Lockup
Display the official collaboration text, naming the brand and the high-status partner to maximize hype and social proof.
LIL KID, BIG DREAMS drop this thursday at 21:00 CET 🤎
title · photo_4
LIL KID, BIG DREAMS.
branding · photo_4
NUDE PROJECT® X Ronaldinho Rio.