Viral Hooks
Trending short videosTrying new drinks for Valentine's
L

@littlejoycoffee

Instagram · Vlog

@littlejoycoffee Day 2 of trying new drinks until we find one good enough to feature for Valentine’s Day: BlackBerry Lavender Honey Espresso Tonic. The recipe: 1 cup honey (340g) 1.5 cups blackberries (200g) 1/4 cup liquid death water (60g) 4g lavender flower 6 whole black peppercorns (optional, balances the florals of the lavender) Add honey, water, and blackberries. Simmer gently for 15-20 min, crushing up blackberries as they soften. Add lavender and peppercorns. Simmer for an additional 5 min. Cool, strain, and store in your fridge for up to 2 weeks. The drink: In a tall glass add 20-25g blackberry honey lavender syrup, ice, 10oz of your favorite tonic water (we like Fever Tree for coffee drinks), top with a double shot of espresso and garnish with a blackberry skewer.

View original on Instagram

The edit1 shot · 27 text
Shots Text1:08

Performance

Views
209.3K
Likes
9.4K
Comments
80
Engagement
4.5%
Outlier
1.6×
Length · 4 Feb 2025
1:08

Video #12155 · Vlog

Trying new drinks for Valentine'sfrom @littlejoycoffee

[01]

Overview

The video shows a man and two women in a coffee shop, trying new drink recipes for Valentine's Day. The man makes a blackberry lavender honey espresso tonic, following a recommendation from a follower. The women try the drink and give their opinions.

[02]

Simple outline

  1. 1State recipe origin
  2. 2Show recipe creation
  3. 3Taste test
  4. 4Final verdict

[03]

Related videos

[04]

Classification

Format
Concepts
Q&A Response
Elements
Text OverlayMontage Editing

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Title hook · 45%

Today is Day 2

Verbal hook · 50%

Today is day two of trying new drinks tier we find one good enough for Valentine's Day.

Visual hook · 5%

The video opens with a shot of a man in a coffee shop, preparing a drink, with text overlay.

[07]

Hook and payoff

The promise the opener makes, and how the video pays it back

Hook

Introduce the challenge of finding a new drink for Valentine's Day and state that today is day 2 of the search.

Payoff

State that the drink is really good and ask for more recommendations.

[08]

Narrative framework

The structural pattern this video runs on

Framework

Drink Recommendation Test

A coffee shop tests out a drink recipe recommended by a follower to see if it's good enough to add to the menu for Valentine's Day.

  1. 1

    Recipe Origin

    State that the recipe is a recommendation from a follower.

  2. 2

    Recipe Name

    Show the comment from the follower with the name of the recipe.

  3. 3

    Recipe Creation

    Show the process of creating the recipe.

  4. 4

    Drink Assembly

    Show the process of assembling the drink.

  5. 5

    Taste Test Introduction

    Introduce the taste test.

  6. 6

    Taste Test

    Show the taste test.

  7. 7

    Taste Test 2

    Show the second taste test.

  8. 8

    Taste Test 3

    Show the third taste test.

  9. 9

    Taste Test 4

    Show the fourth taste test.

Themes

  • Valentine's Day
  • drink recipes
  • coffee

Techniques

  • text overlay
  • montage editing

Trends

  • drink recipes
  • Valentine's Day drinks

Post caption

Day 2 of trying new drinks until we find one good enough to feature for Valentine’s Day: BlackBerry Lavender Honey Espresso Tonic. The recipe: 1 cup honey (340g) 1.5 cups blackberries (200g) 1/4 cup liquid death water (60g) 4g lavender flower 6 whole black peppercorns (optional, balances the florals of the lavender) Add honey, water, and blackberries. Simmer gently for 15-20 min, crushing up blackberries as they soften. Add lavender and peppercorns. Simmer for an additional 5 min. Cool, strain, and store in your fridge for up to 2 weeks. The drink: In a tall glass add 20-25g blackberry honey lavender syrup, ice, 10oz of your favorite tonic water (we like Fever Tree for coffee drinks), top with a double shot of espresso and garnish with a blackberry skewer.

Text overlays

  • title · beginning

    Today is Day 2

  • title · beginning

    of

  • title · beginning

    trying

  • title · beginning

    new

  • title · beginning

    Drinks

  • title · beginning

    until we

  • title · beginning

    Find

  • title · beginning

    one

  • title · beginning

    good

  • title · beginning

    enough

  • title · beginning

    for

  • title · beginning

    Valentine's Day

  • contextual · middle

    I'm a simp for Blackberry Lavender

  • contextual · middle

    oh hey

  • contextual · middle

    I hope it doesn't explode

  • contextual · middle

    blackberry lavender honey

  • contextual · middle

    let's give it a try

  • contextual · middle

    espresso tonic

  • contextual · middle

    I am satisfied

  • contextual · middle

    that's chuggable

  • contextual · middle

    taste like spring

  • contextual · end

    I have to start

  • title · end

    let us

  • title · end

    Know

  • title · end

    what we

  • title · end

    should try

  • title · end

    Next

Transcript

Today is day two of trying new drinks tier we find one good enough for Valentine's Day. This one was a recommendation from a follower. Best Valentine's Day drink they've ever bad. Blackberry lavender okay. I hope it doesn't explode. Blackberry lavender honey espresso tonic. I'm just checking. Are Are you sniffing? I am satisfied. Hiding in our friend's apartment. Only leaving once a day. What if I chug the whole thing right now in this video and tier because there's none for anybody else? Because it's that good. Mhmm. Yeah. That's chuggable. Yeah. That's really good. Tastes like strength. I like it. I have to start, like, stirring some controversy because every single serve I've tried, I've been like, oh my god. It's my favorite.