Viral Hooks
Trending short videosBefore and after design fixes
C

@createwithalena

Instagram · Speaker address

@createwithalena Which ones is the most helpful for you? [graphic design, design tips, graphic design tips, branding design]

View original on Instagram

The edit1 shot · 0 text
Shots0:15

Performance

Views
5.3M
Likes
248.3K
Comments
166
Engagement
4.7%
Outlier
17.8×
Length · 29 Aug 2026
0:15

Video #41988 · Speaker address

Before and after design fixesfrom @createwithalena

[01]

Overview

A creator, using a makeup brush as a prop microphone, presents four common graphic design problems and their solutions. For each problem—'boring,' 'doesn't stand out,' 'plain,' and 'no focal point'—she shows a 'before' image and then an improved 'after' version, explaining the fix, such as adjusting the layout, exaggerating scale, adding details, and using contrast.

[02]

Simple outline

  1. 1State a common problem
  2. 2Propose a simple fix
  3. 3Show the transformation

[03]

Related videos

[04]

Classification

Concepts
Good vs BadRapid Fire Listicle
Elements
ASMR sounds

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Verbal hook · 65%

It looks boring.

Visual hook · 35%

Creator holds a fluffy makeup brush to her mouth like a microphone and points upwards, using an unusual prop to create immediate visual interest.

[06]

Hook template

Steal this for your own video

It looks [negative result]—here’s how to fix it.

  • — It looks boring—here’s how to fix it.
  • — It looks cluttered—here’s how to fix it.
  • — It looks cheap—here’s how to fix it.

[07]

Hook and payoff

The promise the opener makes, and how the video pays it back

Hook

The video begins immediately with the first problem statement, instantly hooking viewers who recognize the issue. The ASMR-style audio acts as a secondary sensory hook.

Payoff

A brief, encouraging sign-off that concludes the rapid-fire lesson and reinforces the creator's helpful persona.

[08]

Narrative framework

The structural pattern this video runs on

Framework

The Diagnostic & Prescription

A rapid-fire series of common problems, each paired with a simple, actionable solution, demonstrated through a quick 'before and after' visual transformation. This creates a satisfying loop of problem identification and immediate resolution.

  1. 1

    The Layout Fix

    Establishes the core problem/solution format by addressing a fundamental issue (boring layout) with a direct command (adjust layout).

  2. 2

    The Scale Fix

    Escalates the principle by moving from arrangement to emphasis, addressing the problem of being unnoticeable with a more dramatic solution (exaggerate scale).

  3. 3

    The Detail Fix

    Shifts focus to refinement, tackling the feeling of 'plainness' by adding nuanced elements, demonstrating a deeper level of expertise.

  4. 4

    The Contrast Fix

    Introduces a more abstract concept (focal point) and solves it with a classic design principle (contrast), solidifying the creator's authority.

Themes

  • Education
  • Problem-Solving
  • Creativity

Techniques

  • Direct-to-camera
  • Visual aids
  • Problem/Solution

Trends

  • ASMR
  • Quick Tips

Post caption

Which ones is the most helpful for you? [graphic design, design tips, graphic design tips, branding design]

Transcript

It looks boring. Adjust the layout. It doesn't stand out. Exaggerate the scale. It feels plain. Add more details. No focal point. Use contrast. Happy designing.