@theninaparker
Instagram · Single Take
@theninaparker You know I’m coming with the info you can USE. There was a Black Farmers round table recently, and they came together to talk about serving our communities and how we can trust the food at our tables!! 🍲 Did you know a Black farmer index exists?! Thank you to @sacobserver for always reporting on causes that matter! Click the link in my bio for more info!
Performance
Video #44059 · Single Take
[01]
The creator addresses the problem of food insecurity and distrust in the US food supply. She discusses a recent roundtable with Black farmers and presents two actionable solutions: using the 'Black Farmer Index' to find and support Black farmers directly, and encouraging viewers to shop at local farmers' markets.
[02]
[03]
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[05]
What stops the scroll in the first 3 seconds
Verbal hook · 100%
I know we are dealing with a lot of food insecurity right now in The United States because we are not trusting the food that is being sent to us and sent to the grocery stores.
Visual hook
A medium close-up of the speaker with a serious, earnest expression, using hand gestures for emphasis while speaking directly to the camera.
[06]
Steal this for your own video
I know we are all dealing with right now in because we don't trust .
[07]
The promise the opener makes, and how the video pays it back
Hook
Open by identifying a widespread, high-stakes problem or anxiety that the target audience is currently experiencing, framing the subsequent information as a necessary solution.
Payoff
The viewer is left feeling empowered with new knowledge and specific, actionable steps to solve the problem introduced in the hook.
[08]
The structural pattern this video runs on
Framework
The Actionable Mandate
Presenting a high-stakes problem and then delivering a numbered list of actionable solutions, each supported by specific resources or personal context, to empower the viewer.
The Credibility Anchor
Introduce the source of the upcoming information (an event, a study, an expert group) to establish authority and frame the content as valuable insider knowledge.
Mandate #1 & The Resource Drop
State the first numbered takeaway as a clear, direct call to action. Immediately follow up with a novel, tangible resource (a website, a tool, a specific name) that enables the viewer to act on the mandate.
Mandate #2 & The Personal Anchor
State the second numbered takeaway as a broader, but still direct, call to action. Ground this advice in personal experience or location to make it feel more authentic and relatable.
You know I’m coming with the info you can USE. There was a Black Farmers round table recently, and they came together to talk about serving our communities and how we can trust the food at our tables!! 🍲 Did you know a Black farmer index exists?! Thank you to @sacobserver for always reporting on causes that matter! Click the link in my bio for more info!
I know we are dealing with a lot of food insecurity right now in The United States because we are not trusting the food that is being sent to us and sent to the grocery stores. There was recently a round table with black farmers from across The United States. I wanna talk to you guys about it because it was such an interesting conversation and I got a few takeaways from it. Right. Worst, I wanna say that we need to support Black farmers. So there is a Black Farmer Index. If you didn't know that existed, it does. The article that I got this from is the Observer, and they give all of the information that you need to support the black community. And I'm gonna put the link in my bio no you can check out the Black Farmers Index because you can find out where they are. There's a website. You can... There are some of them that make food like honey and things that can be jarred that they can send to you. So make sure you check that out. It's actually a very cool resource. Second, I want you guys to go to a farmer's market. I'm in Los Angeles. I have access to