The creator identifies a common problem for TikTok users—lower views due to recent algorithm updates—and reassures them it's a widespread issue. She then pivots to providing a three-part solution: first, she advises creators not to judge a video's performance too early as content now has a 'slow burn.' Second, she emphasizes planning content for the long term, which involves researching audience interests and optimizing for engagement metrics like saves and shares. Third, she explains the importance of using SEO to make videos searchable over time, before concluding with a call-to-action to follow her for more advice.
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Content and trend short cuts 👇@Caroline Flett | TikTok Coach the TikTok algorithm seems to be going through some major updates right now. Have you noticed this? So many of my students and community members have been saying that their videos are getting extremely low views or it’s taking a long time for their videos to get traction. so no, it’s not just you. But with these new updates, to the algorithm, there are things that you can do to increase engagement and views. 1. Don’t judge your videos performance within the first day or two. Give it at least a week. 2. Optimize your videos for engagement.
Transcript
TikTok seems to be going through some major updates right now. You've probably noticed some of them, like the fact that you've probably been getting significantly lower views. It is not just you. This is happening across the board. So here's what I think is happening, and here's what you can do about it. Number one, don't judge your video after a few hours or a day or two. It looks like the algorithm is pushing out videos more slowly, so it's kind of like a slow burn right now, which means that views will rack up, could be over weeks or even months. But number two, and this one is the big one, you wanna start planning your content for the long term. So what does that mean? It means number one, you start researching what your audience is actually looking for and the topics they're interested in. Number two, you optimize your videos for engagement. That means being strategic just a fancy It's just a fancy way of making your video searchable with the keywords that you were using related to your audience. So if you wanna successfully navigate these new algorithm changes and see better results on your videos, you might wanna follow me.
