Explains two-part content marketing methodfrom @jacksonstips

Transcript

The people who will be the most successful in their content in 2025 are those who learn how to create relevant content. Relevant content is probably the simplest, lowest production, lowest budget, most beginner friendly strategy, and yet it yields some of the highest results to the point where you could make a video on a one minute walk in almost pitch black darkness best ranting like you're on FaceTime, and it gets hundreds of thousands or millions of views because you found out this very particular skill set. And you do this in one of two ways. Number one, at the hook of your video, you specify the exact specific person that you want your video to reach. Talking, you wouldn't just say, like, girls or women or people in their thirties. You would get super specific, like people in their thirties with over $5,000 in debt or people with an untrained puppy who's under one year old. More specific always yields better results. And number two, you could do this with more urgent and timely content. So for example, let's say you wanna help someone lose weight by summer in six months, or you talk about astrology and there's something that's happening upcoming in just a few days, you would mention a specific date or a specific deadline, and that makes it more relevant to your audience because there's a limited amount of time that they can consume this information. And you'll boost your numbers, boost your business while providing value. Try this on your next two or three videos because relevant content wins every single time.