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Trending short videosRihanna glamorous portrait for hair product
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@fentyhair

Instagram · Carousel

@fentyhair Introducing The NEW Flashy One 9-in-1 Treatment Oil! 🌟​ Unlock that @badgalriri all-ova glow with shiny, flaunt-worthy strands. This 9-in-1 bi-phase reparative treatment oil moisturizes, instantly adds shine, smooths frizz, seals split ends, reduces breakage, repairs + protects from damage, provides up to 450° heat protection, improves elasticity and nourishes. ✔️​🤩 Launching globally on 4/7 at @sephora, @sephoracanada, #sephoraxkohls at @kohls and fentyhair.com!

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Performance

Views
416.6K
Likes
27.8K
Comments
345
Engagement
6.8%
Outlier
55.1×

Video #31393 · Carousel

Rihanna glamorous portrait for hair productfrom @fentyhair

[01]

Overview

This is a high-fashion promotional photograph of Rihanna for the launch of her new Fenty Hair product, 'The Flashy One 9-in-1 Treatment Oil'. The image is designed to be aspirational, showcasing Rihanna with exceptionally sleek and shiny hair against a glowing, golden background to embody the product's benefits.

[03]

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[04]

Classification

Format
Carousel
Concepts
Product PromoHype TeaserBrand Showcase
Elements
Mood LightingIntimate Close-UpShallow Depth of Field
Account
BrandPersonal Brand
Topics
BeautyCelebrityProduct LaunchBrand Marketing

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Verbal hook · 35%

Introducing The NEW Flashy One 9-in-1 Treatment Oil! 🌟​

Visual hook · 65%

Rihanna's direct and intense gaze at the camera, combined with dramatic, high-contrast lighting that creates a golden glow and highlights her extremely shiny, sleek hair.

[06]

Hook template

Steal this for your own video

Frame a tight, direct-to-camera portrait of [subject] in dramatic high-contrast lighting, with [feature] made visibly glossy against a [glowing background color] backdrop.

  • — Frame a tight, direct-to-camera portrait of a skincare model in dramatic high-contrast lighting, with dewy skin made visibly glossy against a warm gold backdrop.
  • — Frame a tight, direct-to-camera portrait of a cyclist in dramatic high-contrast lighting, with a polished helmet made visibly glossy against a neon green backdrop.
  • — Frame a tight, direct-to-camera portrait of a chef in dramatic high-contrast lighting, with a finished dessert glaze made visibly glossy against a deep red backdrop.

Themes

  • Luxury
  • Glamour
  • Beauty
  • Celebrity Influence
  • Aspiration

Techniques

  • Studio Lighting
  • Portrait Photography
  • Color Grading
  • Shallow Depth of Field

Trends

  • Celebrity Founder Promotion

Post caption

Introducing The NEW Flashy One 9-in-1 Treatment Oil! 🌟​ Unlock that @badgalriri all-ova glow with shiny, flaunt-worthy strands. This 9-in-1 bi-phase reparative treatment oil moisturizes, instantly adds shine, smooths frizz, seals split ends, reduces breakage, repairs + protects from damage, provides up to 450° heat protection, improves elasticity and nourishes. ✔️​🤩 Launching globally on 4/7 at @sephora, @sephoracanada, #sephoraxkohls at @kohls and fentyhair.com!

Rihanna glamorous portrait for hair product | Viral Hooks