Explain hoodie quality and pricingfrom @fineasjackson

Transcript

Pick up a $50 hoodie from one brand and a $650 hoodie from another. They look almost identical on the hanger. So what are you actually paying for? How is that possible? This is episode 30 of Chasing Beauty and today tier looking at the engineering of your hoodie. Yes, grams per square meter. It's the single number that tells you more about the hoodie than anything on the tag. Most hoodies sit around 280 to 320 GSM. It's soft in the tier. But wash it 10 times and it thins out, pills up, and starts looking like you slept in it for a week. The best good start around 400 g s m and above. Pick one up and you feel it immediately. It has weight. It holds shape on your body without feeling stiff. It drapes instead of hangs. That's due to a denser knit with tighter loops. But the catch is, GSM means nothing if the cotton is garbage. There are two primary types used for hoodies. Rank spun cotton worst the fiber into better, smoother yarn. It's softer on day one and